Published on : Tuesday, January 12, 2021
While tourists are relishing their stay at the snow-clad Gulmarg, a new musical element has been added for their enjoyment, all thanks to the initiative of the Directorate of Tourism, Kashmir.
“Gulmarg offers everything a tourist looks for, especially during the winter, when snow decks its landscape. Now, we have added a new element, i.e. music,” said the Assistant Director, Tourism Gulmarg, Dr Javid-ur-Rehman adding that local artists will be performing live on weekends in Gulmarg at locations that are frequented by tourists and locals like the Ski Shop area, Gondola and the Golf Club.
This weekend, live musical performances were held at the Ski Shop throughout the day with hundreds of tourists and Ski enthusiasts taking pleasure in the concert against the beautiful backdrop of snow covered mountains and slopes.
“In comings days, Directorate of Tourism, Kashmir will also be organizing a ‘Snow Sculpting Competition-2021’ for which preparations are in full swing. All these activities are being organized as part of the tourism revival plans and to present the resort as a lively, welcoming and an enjoyable tourism destination”, Dr. Javid-ur-Rehman added.
He said that all slopes in Gulmarg are now open for skiing. The Ski Patrol Team headed by Snow Safety Officer, Brian Newman is in place and all slopes are being improved and open for skiers now after the recent spell of fresh snow fall. “We are seeing good rush of Ski enthusiasts and tourists enjoying the skiing experience,” Dr. Javid-ur-Rehman added.
After the relaxing of COVID-19 related restrictions and subsequent opening of the tourism sector in Jammu and Kashmir in July 2020, constant efforts are being made by the Department of Tourism and the tourism stakeholders to revitalize the sector, which is among the top contributors of J&K economy with large sections of the population directly and indirectly connected and reliant on it for their living.