Turkey tourism and hospitality industry rebounds after the pandemic

Published on : Friday, August 20, 2021

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Turkey plays an integral part in global tourism. Here the tourism industry rebounds from the aftermath of the COVID-19 pandemic. The welcome mobility will like add pace to the country’s tourism and hospitality sectors. The pandemic has triggered postponement of fairs, events, meetings and congresses since March last year. The companies started gatherings and meetings with lifting of lock down and speeding up of vaccination drives. However, events of international level are yet to begin.

Hotel industry strives to normalcy

Antalya is famous for its hotels and wide avenues. This is now a primary address of such gatherings. Bookings for various organisations and company training are said to have started. The long-awaited tourism season is on the go and sector representatives speculate that hotel occupancy in Antalya will increase by 10% in September and October. Important fairs such as Istanbul Furniture Fair (IMOB) held between August 3rd and August 8th and the International Defense Industries Fair (IDEF 2021) brought some relief to the hotel owners in Turkish metropolis.

The other major fairs are the MATEF Eurasia Fair, International Textile and Ready made Machines, Sub-Industry and Accessory Fair, World Cargo Symposium and Istanbul Hardware Fair. All these fairs will be held in October. Istanbul Oil and Gas Fair will take place in September.

International Association of MICE Industry Chairperson, Huseyin Kurt stated that mobility in hospitality sector restarted after a long gap. Before the pandemic the average number of annual events which ranged between 70,000 and 80,000 came down to zero during the outbreak. This year, however, with widespread vaccination the vitality has begun.

The reopening of hotels extended a lifeline to Istanbul’s hotel industry, said Ahmet Aslan, Hilton’s general manager. Locals and foreigner who are arriving for the events are staying back for two or three days more than what they had in their itinerary.

Nirvana Hotels CEO, Korhan Alsan said, September and October mark a dynamic period in Antalya.

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