Published on : Wednesday, September 2, 2020
Ukko Metsola has been appointed as the Director General of Cruise Lines International Association in Europe. As a part of his new role, Metsola will lead the cruise body in Europe succeeding Tom Boardley as he begins his planned transition from his role as secretary general. Metsola will be serving the company during a critical transitional phase as the cruise industry progresses with its gradual return to service.
Prior to his latest appointment Metsola was associated with the Royal Caribbean Group where he served as Vice President for Government Relations in Europe and Asia-Pacific since 2016. He is a graduate of the University of Helsinki and the Harvard Kennedy School, where he studied with a Fulbright scholarship. During his previous political career, Metsola held senior positions in the Finnish Parliament and in the office of the Finnish Prime Minister.
Talking about his appointment Metsola shared that he is delighted for the opportunity to represent an industry that supports a diverse and extensive maritime cluster, encompassing businesses across the continent, from the family-run tour operator to the great European shipyards and their suppliers. He mentioned that with its strong European roots and commitment to innovation, collaboration and sustainability, the cruise industry can contribute to the future economic recovery.
Kelly Craighead, Chief Executive, CLIA added that the company is delighted that Ukko Metsola has agreed to lead the organisation in Europe and will drive forward the industry engagement with the EU institutions. She mentioned that the Ukko’s in-depth knowledge of the cruise sector combined with his wealth of experience in public policy and European Union affairs makes him a perfect fit for this leadership role at a pivotal moment for the cruise industry. She also thanked Tom Boardley for his contribution throughout his tenure as Secretary General, and especially for his leadership in Europe during this global crisis. She informed that Tom will continue his association with CLIA in an advisory role and will assist with Ukko’s transition.