Wellness tourism is one of the rapid growing sectors in travel

Published on : Monday, July 23, 2018

Wellness tourismFeeling the call for to get well from New Year is overindulgence? Obviously, in our stressed out world, wellness tourism is one of the fastest growing sectors with a 10% growth in 2018, making it a plus $500bn market. Within this scenario, the expert medical section is expanding even faster, as visitors tries to cut down on bills or waiting times. Predictions fluctuate, however proposes that the sector is increasing at approximately 20% yearly and is at present worth $45 -$72bn.

To quote Susie Ellis, CEO of the Global Wellness Institute (GWI) in terms of growth in wellness tourism, “There are so many new combinations of travel destinations that focus on … ‘healthy’ experiences – that appeal to both men and women and come at much more affordable price-points. Mindfulness’, seems to be replacing ‘wellness’ currently, and no one seems to want to be without an offer. Even British Airways has a ‘Mindfulness of Travel’ programme”. This was meant at making a calm Atlantic-long-haul flight (though that may be a contradiction in terms) with thoughtful videos. Airlines like Etihad, Emirates and Virgin Atlantic are those few exclusive airlines with spa services in their lounges. Also, Hyatt attained wellness resort and spa group Miraval; InterContinental Hotels Group has its EVEN Hotels brand.

The US, GWI explains is the prime national wellness tourism market so far (with an annual $200bn-plus when last counted), followed by Germany (with $60bn). However, China has been consistently making immense gain in the last figures showing an annual increase from $12bn to $30bn.



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