Wellness tourism is a trend that is fast catching up!

Published on : Tuesday, March 3, 2020

Health and holidays are interestingly combined in the modern tourism sector. The rise of wellness tourism in India and South Asia is a trend that many are taking notice of.

 

“Wellness travellers look for authentic experiences and life-changing holidays, they travel with the purpose of improving health and well-being through physical, psychological, or spiritual activities in an enjoyable resort setting,” said Rahul Chaudhary, Managing Director, CG Hospitality explains.

 

“Travellers are expecting these experiences to give them somewhat a new outlook towards the world or themselves. Self-care and self-love are where this concept has evolved from. In addition to the self-care focused travellers, there is a huge surge in the travellers looking for creative awakening,” Chaudhary added.

 

Although a spa “allows an individual to escape from their busy schedule and to invest time in own-self, and it is an ideal place where you disconnect yourself from the world and worries,” such experiences areonly the beginning of wellness tourism.

 

Vijay Sharma, General Manager, Club Med Southeast Asia said that wellness tourism has gained immense popularity among Indians who prefer travelling slow indulging in relaxing vacations.

 

Wellness tourism is further than regular spa and thermal treatments, incorporating lifestyle improvement practices rendering holistic well-being through travel.

 

The definition of wellness tourism has evolved from what it was a few years ago.

 

“Today, the focus is on transformational travel, something that one can take back after the holiday whether it is an everlasting memory or a good habit. Mental well-being is treated to be as important as physical wellness,” said Neeraj Seth, Director of Marketing Communication and Public Relations at Kandima Maldives.


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