Published on : Friday, September 14, 2018
The campaign begins with 3 short, sharable videos and profiles the Cape’s top surfing talent, natural splendor and top-notch surf conditions. Each video features a renowned local surfer explaining their personal relationship with water internationally, and the way the recent drought affected not only them, but the province altogether.
The message across all 3 videos clearly shows that Cape Town and the Western Cape is a leading destination for responsible tourism as well as adventure tourism, with the best surfing conditions on earth, and is open for business.
The videos show breath-taking adventure tourism experiences and that Cape Town is looking forward to tourists from around South Africa and rest of the world.