WTTC invites entries for Tomorrow Awards 2018

Published on : Friday, September 15, 2017

wttcWith an intention to display their sustainable best practices, the World Travel & Tourism Council or WTTC invites Travel & Tourism organizations by entering in the Tourism for Tomorrow Awards 2018.

To quote Gloria Guevara, President & CEO, WTTC, “we are pleased to announce that the call for entries for the 2018 WTTC Tourism for Tomorrow Awards has opened today. The 2017 UN International Year of Sustainable Tourism for Development (IY2017) and the advancement of the UN Sustainable Development Goals (SDGs) have enhanced the focus on how Travel & Tourism can drive growth at the local level, but also – and importantly so – how this growth needs to be inclusive and environmentally sustainable.


The WTTC Tourism for Tomorrow Awards celebrate the best in sustainable tourism business leadership and I encourage all those organisations operating in this field to apply for the Awards programme. Through applying, they take the opportunity to help further educate government bodies and other tourism businesses with their inspirational stories.”

To quote Fiona Jeffery OBE, Founder and Chairman of the international water aid charity Just a Drop and Chairman of the WTTC Tourism for Tomorrow Awards, said: “I am very much looking forward to the 2018 Awards programme, which I shall be chairing for the fourth year. The development towards an enhanced focus on sustainable tourism through the IY2017 and the SDGs is an extremely important and encouraging one.

Nevertheless, this year increasing tourist numbers has been questioned with repercussion against overcrowding in few European destinations.

To quote Fiona Jeffery, “now, more than ever, it is vital that the industry steps up and accepts its wider responsibilities. Our Tourism for Tomorrow Awards winners help highlight solutions, based on successful and innovative business models built around, empowering local communities, inclusiveness, and the preservation of environment and cultural heritage. Their leadership and commitment is an example for all to follow.”

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