Zimbabwe prepares for Dubai 2020 tourism expo

 Wednesday, November 27, 2019 


Zimbabwe will be exhibiting at the 2020 Dubai Expo and preparations for the same are gathering momentum. The expo is said to be the biggest trade and investment event to ever take place in the world.


The event will run for six months from October 20, 2020 to April 1, 2021 under the theme: “Connecting minds, Creating the future.”


25 million visitors are expected over the six months with 70 percent of visitors from abroad. It is an opportunity for Zimbabwe to gain global exposure and take part in this worldwide exposition.


In an interview at the Zimbabwe Agricultural Show, OPC director Ambassador Mary Mubi said that Expo 2020 Dubai is a major platform for national branding, and a unique occasion to showcase Zimbabwe across the Middle East Africa and South Asia region, as the country moves towards attaining Vision 2030.


Mubi said, “From promoting our diverse cultural and natural heritage, to enhancing the image of the country as a top tourist and investment destination, Zimbabwe will utilize Expo 2020 Dubai as a unique international platform to access global markets and attract foreign investment.”


She said that there are opportunities in horticulture, health and tourism.


“We have an incredible opportunity for health tourism in places such as Nyanga and Kariba, given our hot springs in Manicaland and Kariba among other areas,” Mubi added.


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