More girls to be engaged in aviation as easyjet partners with Girlguiding

Monday, March 5, 2018

200,000 girls will have the opportunity to complete the badge, part of Girlguiding’s new programme to be launched this summer.

Badge will get girls engaging in aviation, building a foundation for future study and raising awareness of the opportunities to be a pilot as a future career.

easyJet has set a target for 20% of its new entrant pilots to be female by 2020.

easyJet, Europe’s leading airline, has joined forces with the UK’s biggest charity for girls and young women, Girlguiding, to engage more girls in aviation and to build a foundation for future study and a potential career as a pilot.

The partnership is the first to be announced as part of Girlguiding’s biggest ever overhaul of badges and activities which will be revealed in full this summer. As part of this new programme, easyJet is sponsoring a new Aviation badge for Brownies.

To earn the badge, girls will challenge themselves to think of 40 things that fly and put their engineering skills to the test, creating their own aircraft experiments with different building materials, structures and launch techniques.

easyJet is trying to encourage more women to become pilots, aiming for 20% of its new entrant pilots to be female by 2020. The partnership has the potential to introduce 200,000 girls aged seven to ten to aviation and it is estimated that tens of thousands of girls will undertake this badge in its first year.

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