Published on : Friday, January 11, 2019
Adam joins Tourwriter following 5 years with Xero, the internationally renowned and award-winning accounting software company, founded in Wellington, New Zealand.
During his time at Xero, Sirota was a key senior member of the Management team during several of the company’s key milestones, most notably his position in the revenue unit, where he played a significant role in driving Xero’s unprecedented revenue growth, from $60 million to $600 million.
Now boasting in excess of 1.6 million Xero platform users, Adam is looking forward to embarking on a new challenge with Tourwriter.
His ability to manage multiple engagements under demanding conditions makes Sirota ideal for building a scalable high growth revenue team for Tourwriter as it readies for the launch of a new SaaS product in January 2019.