India Leads BRICS Tourism Agenda 2026 With Focus on Innovation, Sustainability, and Seamless Travel

Written By: Mrinmay Karmakar

Mrinmay Karmakar

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May 30, 2026 14:06 GMT+5:30

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India has officially begun its leadership of BRICS tourism cooperation by hosting the first Tourism Working Group (TWG) Meeting under its BRICS 2026 Chairship. Conducted virtually, the inaugural meeting brought together member nations to discuss key priorities aimed at strengthening tourism collaboration and creating a more resilient and sustainable tourism ecosystem across BRICS countries.

The meeting marked the first major step in advancing tourism-related discussions during India’s chairship year and provided participating nations with an opportunity to exchange views on future cooperation. The initiative reflects the growing importance of tourism as a driver of economic growth, cultural exchange, and international partnerships among BRICS members.

Focus on Building a Stronger Tourism Future

Under the theme “Building for Resilience, Innovation, Cooperation and Sustainability,” India outlined a forward-looking tourism agenda designed to address emerging opportunities and challenges within the global travel industry.

The discussions focused on developing collaborative approaches that can help tourism destinations become more resilient to future disruptions while embracing innovation and sustainable growth. Member countries highlighted the importance of creating tourism policies that support long-term development, environmental responsibility, and inclusive economic benefits.

The meeting also served as an introductory platform where participating nations presented their perspectives on tourism cooperation and explored areas for deeper engagement throughout 2026.

Artificial Intelligence Takes Center Stage

One of the key priorities introduced by India during the meeting was the role of Artificial Intelligence in tourism development. As technology continues to transform the travel industry, AI is increasingly being used to enhance visitor experiences, improve destination management, personalize travel services, and streamline tourism operations.

The focus on AI reflects a broader effort to encourage innovation across the tourism sector while helping destinations adapt to changing traveler expectations. Discussions explored how emerging technologies can contribute to smarter tourism systems and more efficient service delivery.

Industry experts believe technological advancement will play a critical role in shaping the future of global tourism, making digital transformation an important area for international cooperation.

Sustainability Remains a Core Priority

Sustainable and responsible tourism emerged as another major focus area during the discussions. As destinations around the world seek to balance tourism growth with environmental protection, BRICS nations are exploring ways to promote responsible travel practices and sustainable destination management.

The emphasis on sustainability aligns with global efforts to reduce tourism’s environmental impact while ensuring that local communities benefit from tourism-related development. Participants discussed the importance of preserving cultural heritage, protecting natural resources, and supporting sustainable tourism infrastructure.

The topic is expected to remain central to future BRICS tourism engagements as countries work together to develop practical solutions that encourage responsible travel and long-term sector growth.

Tourism Skills Development Gains Importance

Another important theme highlighted during the meeting was tourism skilling and capacity building. With the global tourism sector continuing to evolve, workforce development has become a key priority for many countries seeking to improve service quality and competitiveness.

Discussions focused on strengthening training programs, improving professional skills, and preparing tourism workers for changing industry demands. Enhanced skill development initiatives can help create employment opportunities while supporting the growth of high-quality tourism services.

Countries also explored the potential for knowledge sharing and cooperation in areas such as hospitality training, tourism management, and workforce development programs.

Seamless Travel and Tourism Exchanges on the Agenda

India also emphasized the importance of tourism exchanges and seamless travel facilitation among BRICS nations. Improving travel convenience can encourage greater visitor movement, strengthen people-to-people connections, and support tourism growth across member countries.

Efforts to simplify travel processes, improve connectivity, and enhance visitor experiences are increasingly viewed as important factors in attracting international travelers. Enhanced cooperation in these areas could contribute to stronger tourism flows and deeper cultural engagement among BRICS nations.

The discussions reflected a shared commitment to creating more accessible and traveler-friendly tourism environments while supporting regional and international mobility.

Jaipur to Host Key BRICS Tourism Meetings

Following the successful inaugural virtual session, tourism cooperation activities will continue later in the year with the second Tourism Working Group Meeting scheduled to take place in Jaipur, Rajasthan, in August 2026.

The city will also host the BRICS Tourism Ministers’ Meeting, providing an important platform for member nations to advance discussions, review progress, and strengthen tourism partnerships. These gatherings are expected to play a significant role in shaping future cooperation initiatives and developing a shared tourism agenda for BRICS countries.

India’s leadership during BRICS 2026 highlights its commitment to promoting innovation, sustainability, skills development, and stronger international tourism cooperation. The ongoing discussions are expected to contribute to a more connected, resilient, and future-ready tourism sector across participating nations.