Accor Partners with WinInvest LLC to Launch Mercure Hotel in Tsaghkadzor, Armenia

Published on November 27, 2024

Accor, a global leader in the hospitality industry, has announced its partnership with WinInvest LLC to establish a new Mercure hotel in Tsaghkadzor, Armenia’s renowned ski and resort destination. The 4-star Mercure Tsaghkadzor, set to open in early 2027, will combine modern luxury with design elements inspired by Armenia’s rich cultural and historical legacy.

Mercure Hotels are celebrated for their “Locally Inspired” philosophy, offering guests immersive experiences that reflect the essence of their destinations. Through its signature “Discover Local” program, the brand ensures that every property highlights unique regional influences, from interior design to culinary delights. This focus on authentic local connections has been instrumental in Mercure surpassing 1,000 hotels globally, a significant achievement for the brand.

Features of Mercure Tsaghkadzor

The upcoming hotel will boast 69 contemporary rooms, including 4 exclusive villas, designed for maximum comfort and relaxation. Guests will enjoy a wide range of amenities, such as:

• A modern spa and wellness center
• Indoor swimming pool, sauna, and hammam
• Three restaurants offering diverse culinary options
• A dedicated kids’ area for families

The hotel will also feature several conference rooms equipped with state-of-the-art facilities, catering to corporate gatherings and private events.

Boosting Tourism in Tsaghkadzor

Tsaghkadzor, with its picturesque landscapes and vibrant culture, is already a favored destination for travelers seeking relaxation and adventure. The addition of Mercure Tsaghkadzor is expected to further boost the town’s appeal as a world-class resort destination, attracting international and domestic visitors alike. By integrating local cultural elements into its design and services, the hotel aims to create a seamless connection between modern hospitality and Armenian traditions, enriching the overall travel experience.

Expanding the Mercure Legacy

Mercure Hotels & Resorts continues its impressive growth trajectory, with more than 1,000 properties in over 65 countries and an additional 200 hotels in development. Known for its high-quality standards and focus on local authenticity, Mercure has solidified its position as a trusted name in the hospitality industry. The brand is also part of ALL – Accor Live Limitless, a loyalty program offering members access to unique rewards, services, and experiences.

The Mercure Tsaghkadzor promises to elevate Armenia’s hospitality scene and reaffirm Accor’s commitment to providing guests with authentic and unforgettable travel experiences worldwide.