Aeroflot and Sber Launch Premium Debit Card for Frequent Travellers with Enhanced Miles, Exclusive Elite Travel Benefits and Expanded Premium Service Features

Published on December 3, 2025

Aeroflot and Sber have unveiled a new milestone in their cooperation by announcing an exclusive premium debit card, targeted at the audience of frequent travellers and high-value customers. The newly presented Aeroflot × Sber debit card, also known as Status from the First Flight, has been tailored specifically for members of the Aeroflot Bonus loyalty program and customers enrolled in SberFirst-the bank’s premium service segment. The initiative is designed to raise the travel experience to a whole new level by combining enhanced mileage accrual with a wide range of premium travel privileges.

Enhanced Mileage Rewards and Elite Flight Privileges

A defining feature of the card is its metal construction, symbolising premium status and exclusivity. Beyond its design, the card provides a significant upgrade in rewards for loyal Aeroflot passengers. Cardholders automatically receive 50 percent more Aeroflot Bonus miles for every flight, allowing travellers to accumulate miles faster and unlock rewards sooner.

Additional Aeroflot-specific advantages make every journey smoother and more efficient. Cardholders enjoy complimentary extra baggage allowance, making long-haul and multi-destination travel more convenient. They also receive access to Aeroflot’s branded business lounges, offering a quiet and comfortable space to relax before departures. Priority airport procedures further streamline the travel experience by reducing waiting times during check-in, security checks, and boarding.

Comprehensive SberFirst Privileges for the Modern Traveller

Beyond airline benefits, the card unlocks full access to SberFirst’s premium services, elevating the overall travel and lifestyle experience. These include unlimited access to airport and railway business lounges both in Russia and internationally, providing cardholders with consistent comfort throughout their journey.

Sber enhances the travel experience through reimbursement for taxi and restaurant expenses, offering additional convenience for travellers navigating unfamiliar cities. A major advantage is comprehensive travel insurance that extends to the cardholder’s family, ensuring safety and peace of mind on trips of any scale. These combined benefits make the card not only a financial instrument but a practical travel companion.

Aeroflot Bonus Programme Expands Valuable Redemption Options

Holders of the Aeroflot × Sber card can make full use of the expanded redemption options within the Aeroflot Bonus programme. Accumulated miles may be exchanged for flight tickets, cabin upgrades, or a wide range of partner products and services. The card also supports socially conscious travel through the Miles of Mercy initiative, allowing users to donate their miles to charitable organisations. This reinforces Aeroflot’s efforts to integrate social contributions into its customer rewards system.

### Leadership Perspectives on an Elevated Travel Experience

According to Aleksei Gorban, Director of the Aeroflot Bonus Department, the new card provides substantial advantages for frequent travellers by combining superior mileage earning potential with premium ground services. He emphasised that SberFirst clients will experience a significantly upgraded travel journey through the blend of elevated rewards and priority services.

Nikolai Shilov, Head of Sber’s Premium Segment Division, highlighted that SberFirst customers value seamless and comfortable travel experiences. He noted that the new debit card enhances the existing portfolio of premium privileges, particularly through extra baggage, lounge access, and faster mile accumulation, offering travellers a more convenient and rewarding journey.

Strengthening Russia’s Aviation and Tourism Ecosystem

The introduction of the Aeroflot × Sber premium debit card carries broader implications for Russia’s tourism and aviation sectors. With many travellers seeking more personalised, hassle-free, and experience-oriented journeys, premium travel products like this play a significant role in stimulating repeat travel, higher spending, and greater loyalty across domestic and international routes.

By offering increased mileage rewards, simplified airport processes, and expanded lounge access, the card encourages more frequent flying and supports the growth of Russia’s tourism flows, both inbound and outbound. As Aeroflot continues to expand its global network, the availability of premium travel tools enhances Russia’s image as a destination and improves the travel experience for international visitors.

The card also strengthens Russia’s position within the global trend of combining financial services with travel experiences, a model increasingly adopted in leading tourism markets. By merging banking privileges with aviation benefits, Aeroflot and Sber are meeting the needs of the modern traveller while supporting national objectives for tourism development and enhanced passenger service quality.

A Robust Travel Solution for Premium Clients

The launch of the Aeroflot × Sber debit card is an important step in providing integrated financial and travel-related services. The card has been designed for frequent domestic and international travellers, blending convenience, comfort, and meaningful rewards into a single premium product.

With the enhanced mileage earning structure, extensive SberFirst privileges, priority airport services, and access to elite lounges, the card offers a comprehensive suite of advantages for travellers who esteem efficiency and an elevated travel experience. It is a strong addition to Russia’s premium travel landscape, reinforcing the close collaboration between Aeroflot and Sber and supporting the continued growth of the country’s aviation and tourism sectors.