Thursday, April 18, 2024
The game is on! Air Canada unveiled today the debut of its beloved Fan Flight program tailored for the Professional Women’s Hockey League (PWHL), offering young fans an exciting opportunity to witness their favorite teams compete live during the PWHL Finals.
“It’s been an incredible first season for the PWHL, and as an Inaugural Partner to the new league, we’re celebrating the amazing passion of its fans by bringing them closer to the playoff action,” said Andy Shibata, Vice President at Air Canada. “Air Canada’s Fan Flight is a beloved, long-running initiative, and expanding it to the PWHL demonstrates our passion for hockey and continued commitment to championing gender equality in sports.”
The Air Canada Fan Flight program immerses hockey enthusiasts in the heart of the action, exemplifying one of the numerous ways the airline consistently contributes to the community.
“We’re delighted that Air Canada’s latest Fan Flight will give passionate PWHL fans a chance to catch a live game during the inaugural PWHL Finals,” says Jayna Hefford, Senior Vice-President, Hockey Operations, PWHL. “This partnership showcases the tremendous impact brands can have in sports. It’s been a record-breaking year for our league and we’re excited that this Air Canada program further highlights the incredible achievements and potential of our athletes.”
The PWHL continues to break attendance records, with the February 16 match between PWHL Toronto and PWHL Montréal at Scotiabank Arena drawing a sold-out crowd of 19,285 – marking the highest attendance ever for a women’s hockey game. The upcoming game on April 20 at Montreal’s Bell Centre, boasting a hockey capacity of over 21,000, is anticipated to set a new record after selling out within minutes.
Canadians can visit aircanada.com/fanflightpwhl to nominate a passionate young PWHL fan deserving of a chance to win. The online contest runs until May 3rd. Winners will receive complimentary airfare, accommodations, tickets to a game during the PWHL Finals, and other surprises!
Air Canada unveiled its groundbreaking partnership with the PWHL last December through an inspiring ad campaign titled “We All Fly.” This collaboration expands upon Air Canada’s previous support for professional women’s hockey and women’s sports, including partnerships with the Women’s National Basketball Association (WNBA) and the forthcoming Project 8 professional women’s soccer league in Canada.
Wednesday, May 1, 2024
Wednesday, May 1, 2024
