AirAsia teams up with Tay Tawan to showcase Thailand

Thursday, February 29, 2024

AirAsia reaffirms its dedication to bolstering the regional tourism sector with the introduction of the “Takeover Thailand” initiative, aimed at spotlighting Thailand, the ‘Land of Smiles’, as the premier travel choice for individuals from Malaysia, Singapore, and Indonesia.

Strategically partnering with Tay Tawan, a distinguished Thai personality, as ‘AirAsia’s Route Presenter for Malaysia’, the airline seeks to enhance the travel experience and serve as a catalyst for inspiring travelers from key markets to discover the wonders of Thailand.

This campaign arrives at a pivotal juncture, emphasizing affordability and ease of access for travelers throughout the region. In commemoration of the initiative, AirAsia is extending FREE Seats* from Kuala Lumpur to Chiang Mai for a limited 72-hour window commencing today until March 3, 2024, valid for travel until November 30, 2024. Additionally, guests can explore other enticing destinations such as Krabi, Phuket, Hat Yai, and Bangkok from Kuala Lumpur starting at RM99 all-in** one-way.

Group CEO of AirAsia Aviation Group, Bo Lingam said: “We were inspired to launch this campaign to support the recovery of the regional tourism industry and reignite the desire to explore and experience Thailand’s wonders among travellers from our neighbouring countries. As an Asean-focused airline, this campaign represents AirAsia’s commitment to fostering connections between people and cultures within the region.

“Thailand continues to be a favourite destination for AirAsia, attracting travellers for vacations, sightseeing, education and to visit loved ones. In 2023, we flew over two million guests between Malaysia, Singapore, Indonesia and Thailand, and look forward to increasing it this year.

“In addition to showcasing the enchanting beauty, rich culture and unforgettable experiences that Thailand has to offer, we are equally excited to offer Thais the opportunity to fly to our key markets to further stimulate travel demand both ways and contribute to the revival of economies that heavily rely on tourism.”

AirAsia Route Presenter, Tay Tawan added: “I am honoured to represent Thailand and play a role in inspiring travellers from Malaysia, Singapore and Indonesia to explore my home country. Thailand has so much to offer, from its stunning landscapes to its warm-hearted people, and I am proud to highlight these attractions with AirAsia. By connecting Malaysia, Singapore, Indonesia, and Thailand, we are not only facilitating tourism but also strengthening the bonds between our nations. Let’s take over Thailand with me and AirAsia!”

The “Takeover Thailand with Tay Tawan” campaign was officially launched at Dadi Cinema in Pavilion Kuala Lumpur, Malaysia today with over 1,000 fans across the region. The campaign is set to run until 22 September 2024.

« Back to Page

• AirAsia Announces Flight Disruptions to Kuching, Sibu, and Bintulu Due to Mount Ruang Eruption

• AirAsia Expands Its Reach with Launch of New Airline in Cambodia

• AirAsia Philippines is taking a leading role in promoting sustainable tourism in Boracay through affordable travel solutions

• Win Free Tickets to the Paris 2024 Olympics with AirAsia MOVE and Visa Trips

• AirAsia Adds New Routes to Kozhikode and Guwahati in India