Alaska Shines at the 99th Macy’s Thanksgiving Day Parade with Holland America Line’s Stunning Float: All You Need To Know

Published on November 28, 2025

Alaska made a grand appearance at the 99th Macy’s Thanksgiving Day Parade with Holland America Line’s first-ever float, a stunning representation of the state’s natural wonders. The float, featuring an Alaska-themed design and accompanied by the talented Jewel, an Alaska native, captivated millions of spectators both in person and at home.

This innovative float, the largest kinetic sculpture in Parade history, seamlessly combined Alaska’s majestic glaciers, abundant wildlife, and vibrant cultural elements. The float’s design drew inspiration from Denali National Park, the iconic Denali Lodge, and the awe-inspiring Alaskan wilderness.

Holland America Line’s participation marked a significant milestone, further solidifying its long-standing commitment to showcasing Alaska as a top travel destination. The parade provided a global platform to showcase the beauty of Alaska, inviting travellers to experience its breathtaking landscapes, wildlife, and unique offerings through the company’s cruises and overland tours.

An Alaska-Inspired Float Like No Other

The float, a true visual masterpiece, was a marvel of craftsmanship and movement. The captivating kinetic sculpture showcased glaciers, marine life, and wildlife, with life-sized animals such as bears, moose, eagles, and wolves scattered throughout. Salmon leaped through the waves in a rhythmic dance, representing the vitality of Alaska’s waters. The float’s design aimed to capture the essence of the Alaskan experience, from its pristine natural landscapes to its fresh, locally sourced seafood.

Holland America Line, the only cruise line with a Certified Seafood International (CSI) certification, highlighted its Global Fresh Fish Program. Through this initiative, the cruise line brings Alaskan seafood from port to plate in under 48 hours, emphasising sustainability and supporting local fishermen.

As the float made its way down the streets of New York, the sense of pride for Alaska’s natural beauty was palpable. The event not only promoted the region’s stunning landscapes but also reflected the strong partnership between Holland America Line and Alaska, a relationship that has been nurtured for over seven decades.

Holland America Line: Alaska’s Long-Time Explorer

In 2027, Holland America Line will celebrate 80 years of exploration in Alaska, an area the cruise line began exploring even before it became a state. This summer, six ships will sail to the region from April to September, offering a wide range of itineraries that cater to every type of traveller. From the popular 7-Day Alaska Explorer cruise, which includes a visit to Glacier Bay National Park, to extended journeys of up to 28 days, guests can choose from multiple departure points, including Seattle, Vancouver, and Whittier.

For those looking to experience Alaska in a deeper, more immersive way, Holland America Line’s signature Cruisetours offer a combination of cruising and overland adventure, with select tours taking guests up to the Yukon. These cruises offer the perfect opportunity for travellers to explore Alaska’s remote beauty, from its rugged coastline to the towering peaks of Denali.

An Unforgettable Thanksgiving Celebration

The Alaska-themed float from Holland America Line at the 99th Macy’s Thanksgiving Day Parade was an unforgettable spectacle, offering a glimpse into the untamed beauty of Alaska. From its breathtaking kinetic sculpture to the performance by Jewel, the float celebrated the state’s wildlife, landscapes, and culture, leaving a lasting impression on millions of viewers. As Holland America Line prepares to celebrate 80 years of exploration in the region, this parade participation serves as a powerful reminder of Alaska’s allure as a premier travel destination for adventurers seeking unforgettable experiences.