Alaska, United and Delta Lead the Pack in 2025 U.S. Frequent Flyer Program Rankings

Published on April 5, 2025

By: Paramita Sarkar

Alaska Airlines, United Airlines, and Delta Airlines have emerged as the top performers in WalletHub’s 2025 rankings for U.S. frequent flyer programs. The study, released by the personal finance site, evaluated the loyalty programs of the ten largest U.S. carriers, assessing nearly two dozen factors, including rewards value, membership perks, miles expiration, and the achievability of elite status.

Alaska Airlines Leads with Mileage Plan

For the second consecutive year, Alaska Airlines’ Mileage Plan has claimed the No. 1 spot for the best overall frequent flyer program. The program’s high value and strong member satisfaction make it a standout in the rankings. United Airlines’ MileagePlus program, which was recognized for offering the best destination coverage, and Delta’s SkyMiles, known for strong overall performance, rounded out the top three.

Top Five Frequent Flyer Programs in 2025

1. Alaska Airlines’ Mileage Plan – Best overall program for value and rewards.
2. United Airlines’ MileagePlus – Best for destination coverage.
3. Delta Air Lines’ SkyMiles – Strong across multiple categories.
4. Hawaiian Airlines’ HawaiianMiles – Best for rewards value and membership perks.
5. American Airlines’ AAdvantage – Best for airline coverage with the most destinations.

Detailed Factors Behind the Rankings

The study from WalletHub considered various criteria such as the flexibility in redeeming miles, elite status benefits, and flight booking restrictions. Alaska Airlines’ Mileage Plan excelled due to its high rewards value and wide-reaching perks. Meanwhile, United Airlines stood out for its extensive global reach, providing travelers with plenty of options to use their miles. Delta Airlines’ SkyMiles also performed well, offering strong benefits and perks.

HawaiianMiles Offers High Rewards Value

Hawaiian Airlines’ HawaiianMiles program was highlighted for offering a top-tier rewards value, with $12.99 worth of rewards for every $100 spent. This program was also praised for its exceptional membership status perks.

Hawaiian and Alaska Airlines to Merge Loyalty Programs

A major development in the loyalty landscape is the upcoming merger of Alaska Airlines’ Mileage Plan and Hawaiian Airlines’ HawaiianMiles program. The two airlines, part of the same parent company following a multibillion-dollar acquisition, will integrate their loyalty programs, providing even more benefits and rewards to members.

As travelers continue to seek more value and flexibility from their loyalty programs, these leading airlines are setting a high bar in 2025.