Anna Lawrence appointed Director of Sales at Hawks Cay Resort

Tuesday, September 29, 2020

Anna Lawrence has been appointed Director of Sales at Hawks Cay Resort in Duck Key, Florida USA. Lawrence comes with an experience of working in various properties throughout the Florida Keys for nearly a decade.

Lawrence began her career in hospitality at Hawks Cay Resort as a summer intern back in 2011. She now rejoins the resort from Ocean Properties, where she was Regional Director of Group Sales responsible for the entire portfolio of their Florida Keys properties. 

Lawrence brings a deep understanding of the local market and experience of implementing innovative sales campaigns. She has worked in various positions at several well-known Florida Keys resorts, including Hyatt Place at Faro Blanco and Islamorada Resort Collection, where she successfully developed campaigns that increased overall revenue growth. In her new role at Hawks Cay Resort, Lawrence will lead a new sales initiative to promote and support groups and events post pandemic.

The first phase of the program will launch this week with a new online portal where meeting planners will be able to connect with a resort representative from the comfort of their own home for a virtual tour.

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