Published on February 23, 2026

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Armenia is also actively pursuing a strategy to make it a medical tourism destination, incorporating medical tourism into its overall tourism strategy. The purpose of this initiative, led by the Armenian Tourism Committee, is to target international tourists looking for affordable and quality medical care while discovering the cultural and natural treasures of the country.
With medical tourism, Armenia is pursuing a strategy to add diversity to its tourism industry, offering tourists not only a vacation destination but also the chance to access the best medical treatments in the world. By developing its medical tourism sector, Armenia is targeting international patients looking for quality healthcare services at a significantly lower cost compared to other regions of the world.
In 2026, the Armenian Tourism Committee is further advancing this goal by collaborating with the United Nations to host another medical tourism conference. This event will bring together specialists from countries with successful medical tourism models to share their knowledge and expertise. Lusine Gevorgyan, Chairperson of the Armenian Tourism Committee, emphasized that this upcoming conference presents a valuable opportunity for Armenia to expand its medical tourism sector and further develop its position in the global market.
The event will be crucial for networking, learning, and building strategic partnerships, which will help enhance Armenia’s medical tourism infrastructure and strengthen its appeal as a leading medical tourism destination in the region. The global recognition of the event will serve as a platform for Armenia to gain insight from successful medical tourism destinations, furthering its sectoral growth.
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As part of its strategy to develop medical tourism, Armenia is set to launch a new digital platform that will provide international patients with access to high-quality medical services. The platform, supported by the Tourism Committee, will consolidate medical services, licensed doctors, insurance providers, and tour operators in one place, making it easier for tourists to plan their medical tourism journey.
Lusine Gevorgyan explained that the platform will offer a variety of medical services, including complex surgeries, with the ability to access licensed specialists and connect directly with insurance providers and tour operators to finalize agreements. The digital solution will help attract more medical tourists by ensuring that all services related to healthcare and tourism are centralized and easily accessible, thus streamlining the medical tourism process and driving growth in this emerging sector.
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This new platform represents a significant step towards the growth of medical tourism in Armenia, as it allows for a smoother, more transparent experience for international patients while ensuring service quality and accountability. By integrating medical services and tourism on a digital platform, Armenia is offering a unique and innovative solution that can be a model for other countries looking to boost medical tourism growth.
The focus on high-quality healthcare services is central to Armenia’s medical tourism strategy, aiming to attract a steady flow of international patients seeking both medical care and tourism experiences. By ensuring access to highly qualified doctors and affordable medical treatments, Armenia is carving out a niche in the global medical tourism market. The country’s medical infrastructure is evolving, with modern hospitals and healthcare providers offering a wide range of medical treatments, from routine procedures to more complex surgeries.
Armenia’s medical tourism growth benefits from its competitive pricing compared to other healthcare destinations such as India or Turkey, where healthcare costs can be significantly higher. This makes Armenia an attractive choice for international patients seeking high-quality medical services at affordable rates, positioning the country to benefit from the growing demand for medical tourism worldwide.
By ensuring that medical tourism becomes a core component of Armenia’s tourism strategy, the government is not only improving healthcare services but also contributing to economic growth. Medical tourists will spend money on accommodation, local tourism, and healthcare services, benefiting the wider Armenian economy and creating jobs in both the healthcare and tourism sectors.
Armenia’s medical tourism sector is not only focused on attracting medical patients but also on ensuring sustainability in its tourism development. By integrating medical services with the overall tourism experience, Armenia can offer tourists the chance to receive high-quality care while enjoying the country’s beautiful natural landscapes, historical sites, and vibrant culture.
The growth of medical tourism in Armenia will help reduce the country’s reliance on traditional tourism activities, such as sightseeing and cultural tours, by attracting visitors for longer stays and encouraging them to combine medical care with relaxation and exploration. This diversification of the tourism sector provides an opportunity for Armenia to develop a more resilient and sustainable tourism economy, especially in the wake of global uncertainties.
The medical tourism development plan in Armenia is expected to turn the country into a prime destination for medical tourists worldwide. Through international collaboration, the use of modern digital technology, and the emphasis on high-quality medical care, Armenia is expected to become a significant player in the rapidly expanding global medical tourism industry.
The upcoming medical tourism conference and the development of the digital platform are expected to fuel the development of the industry, giving tourists the chance to enjoy quality medical care at an affordable price while also experiencing the rich cultural and natural heritage of Armenia. This will not only help to develop the tourism industry but also help to develop the economy and create jobs.
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Monday, February 23, 2026
Monday, February 23, 2026
Monday, February 23, 2026
Monday, February 23, 2026
Monday, February 23, 2026
Monday, February 23, 2026
Monday, February 23, 2026
Monday, February 23, 2026