Wednesday, February 28, 2024
In celebration of its milestone anniversary, the airline has collaborated with Austin’s esteemed barbecue hotspot, Franklin Barbecue, to craft exclusive bottles of their Original BBQ sauce, cleverly named BA-B-Q sauce (notice the pun), as a special gift for Club World travelers journeying from Austin to London throughout March.
“We’re excited to celebrate a decade of connecting Austin and London,” said Calum Laming, British Airways’ Chief Customer Officer. “At British Airways we’re committed to providing an exceptional and original experience for our customers and we’re always looking for new ways to do that. Bringing the flavours of Austin to the skies with this special menu is one way of us celebrating this remarkable city and expressing gratitude for the support we’ve received over the past 10 years. And we can’t wait for customers to enjoy our limited edition bottles of Franklin Barbecue’s Original BBQ sauce.”
British Airways’ Executive Chef Mark Brega has meticulously curated the menu, drawing inspiration from his visit to Austin and the culinary expertise of pitmaster Aaron Franklin.
“Franklin Barbecue is a legendary establishment in Austin,” Mark commented. “Known for its long lines and mouthwatering brisket, it has earned a reputation as one of the best barbecue joints in the world. We are always looking for culinary inspiration in the cities we fly, so it was a delight to meet Aaron Franklin and learn from his passion and expertise and share Franklin Barbecue’s Original BBQ sauce with our customers.”
“We had such a good time hosting Mark and the team from British Airways,” said Aaron Franklin. “It’s an honor to help represent Austin as we celebrate ten years of a straight-shot between these two great cities, and all kinds of fun to share this special sauce with British Airways travelers!”
During March, passengers flying from Austin to London with Club World and World Traveller Plus tickets will be treated to a delectable beef brisket dish infused with a light smoky flavor, accompanied by sweet corn pudding, spiced bean stew, pickled cucumber, red onion, and vegetable slaw, celebrating the essence of Texas barbecue culture. World Traveller passengers will have the option to savor a smoky chicken barbecue dish served with flavorful rice and beans.
British Airways offers direct flights to London from 26 cities across the US, having inaugurated its service to Austin on March 3, 2014. The city is currently served daily by the airline’s A350 aircraft, featuring the Club Suite business class cabin.
Austin has emerged as a sought-after destination for both business and leisure travelers, owing to its diverse industries, welcoming ambiance, vibrant live music scene, renowned barbecue culture, distinctive flavors, and community events.
Sunday, April 28, 2024
Sunday, April 28, 2024
Sunday, April 28, 2024
