Ho Chi Minh City’s tourism strategy at WTM London 2025 focuses on cultural heritage, historical attractions, and culinary delights to boost international travel

Saudi Tourism dazzles at WTM 2025 with new attractions and global partnerships, highlighting its Unreal Calendar and iconic destinations like AlUla and Riyadh.

St Lucia joins an impressive lineup of destinations, including the Bahamas, Dominican Republic, Romania, Croatia, Greece, Peru, and Ecuador, making the final day of World Travel Market (WTM) 2025 an unforgettable showcase of global tourism.

AI is revolutionising the travel industry. At WTM London, experts argue AI’s undeniable impact, yet the debate continues over its pros and cons for tourism.

DCT Abu Dhabi and Expedia Group expand their multi-year partnership, formalized at WTM 2025, to significantly boost Abu Dhabi’s global visitor numbers.

Thailand’s “Senses of Siam” at WTM 2025 in London highlights wellness, culture, and sustainability, attracting global tourism interest.

Goa Tourism pushes beyond beaches, focusing on culture, wellness, and heritage at WTM London 2025 to diversify and boost international travel.

Greece focuses on boosting UK tourism in World Travel Market 2026 with new flight routes and a strong strategy centered on sustainability and growth.

India’s new luxury retreat Swastik Wellbeing debuts at WTM London 2025, boosting wellness tourism and positioning Pune as global healing destination.

Israel is boosting tourism with new destinations, in WTM London improved safety measures, and rising flight availability after the ceasefire.