China, India, And Indonesia Strengthen Singapore’s Tourism Comeback With Over 1.3 Million Visitors In May 2025 Reflecting Strong Regional Demand And The Nation’s Tourism Excellence: Here’s All You Need to Know

Published on June 17, 2025

Singapore’s tourism sector is experiencing strong upward growth, driven by targeted initiatives, a wide range of attractions, and rising international appeal. According to recent data released by the Singapore Tourism Board (STB), the country welcomed around 1.37 million visitors in May 2025—marking a 7.6% rise from May 2024. This steady increase reinforces Singapore’s reputation as a dynamic and resilient destination in the global post-pandemic travel recovery.

Between January and May 2025, Singapore welcomed around 7.09 million visitors—an encouraging 2.3% rise over the same period last year. This consistent growth reflects the city-state’s proactive efforts in strengthening its tourism ecosystem and enhancing its appeal to a global audience.

China Maintains Lead as Top Visitor Source

China continues to dominate Singapore’s inbound tourism market, holding its place as the leading source of international visitors from January through May. This robust performance is supported by the mutual 30-day visa exemption agreement between the two countries, which significantly simplifies travel procedures and encourages frequent visits. In addition, strong air connectivity with major Chinese cities ensures a steady flow of travelers.

While Chinese visitor numbers have not yet fully returned to pre-pandemic highs, the recovery has been significant, with current figures reaching approximately 91.2% of the levels recorded in the same five-month period in 2019. Beyond sheer volume, Chinese tourists continue to make a strong economic impact, particularly in retail, hospitality, and food and beverage sectors.

What stands out in recent travel behavior is a clear shift among Chinese tourists toward more personalized and culturally immersive experiences. Rather than focusing solely on shopping, many are now exploring Singapore’s local heritage, culinary diversity, and community-based experiences. This evolving trend aligns with the city’s broader strategy to offer authentic and meaningful tourism experiences.

Regional Powerhouses Boost Growth

Together with China, India and Indonesia continue to play a vital role in driving Singapore’s tourism growth within the region. Both countries consistently ranked as the second and third highest source markets for international arrivals in May and across the first five months of 2025. These nations play a vital role in maintaining a steady flow of travelers to Singapore, leveraging their geographic proximity and cultural ties.

Although India recorded a slight 1.4% decline in visitor arrivals in May 2025 compared to the previous year, the market remains resilient. Indian tourists also tend to stay longer, with an average trip duration of 6.37 days—among the highest of all source countries. This extended stay contributes significantly to overall tourism expenditure, benefiting a range of local businesses and service providers.

Indonesia continues to serve as a key market, supported by frequent flights and a shared interest in leisure and business travel. The sustained momentum from these regional neighbors underscores Singapore’s position as a vital hub within Southeast Asia’s interconnected tourism network.

Strong Forecasts for the Rest of the Year

Looking ahead, industry experts anticipate an exceptional year for Singapore’s tourism. According to projections by the World Travel & Tourism Council (WTTC), international arrivals are expected to reach nearly 16 million by the end of 2025. This would not only mark a full recovery but also exceed 2019’s pre-pandemic visitor levels by approximately 9.6%.

This positive forecast is underpinned by several factors, including the resurgence of outbound travel from China and India, an improving global economy, and a series of large-scale international events hosted in Singapore. The city-state continues to attract global attention with high-profile concerts, exhibitions, and the renowned Formula 1 Singapore Grand Prix, which consistently draws tens of thousands of international fans and media coverage.

These events are vital in sustaining momentum, generating economic activity, and reinforcing Singapore’s reputation as a dynamic and world-class event destination.

Expanding Infrastructure and Enhancing Visitor Experience

Singapore’s commitment to innovation and infrastructure development plays a crucial role in accommodating growing visitor numbers and improving the overall tourism experience. Several high-end hotels have opened recently, offering travelers a broad range of accommodations suited to different preferences and budgets.

Among the most forward-looking developments currently in progress is the extensive revamp of Resorts World Sentosa, taking shape under the RWS 2.0 masterplan. This massive expansion is designed to introduce new attractions, dining concepts, and entertainment offerings, further enriching the visitor experience and positioning Singapore as a leader in integrated resort development.

In addition, enhancements to Singapore’s public transport and airport systems ensure that travelers enjoy seamless connectivity from the moment they arrive. The award-winning Changi Airport continues to rank among the best globally for its efficiency, cleanliness, and array of services, providing a stellar first impression for international visitors.

The city’s reputation for safety, hygiene, and efficient governance further bolsters traveler confidence, particularly among families and business travelers.

A Promising Future for the Lion City

Singapore’s tourism industry is clearly on an upward path, fueled by smart policy, regional cooperation, and a strong value proposition. As global travel continues to recover, the Lion City remains an attractive destination thanks to its cultural richness, modern infrastructure, and constant drive to innovate.

Anticipating nearly 16 million arrivals in 2025, Singapore is on track to outperform its pre-pandemic tourism levels and solidify its comeback with renewed strength. The city’s ability to adapt to changing traveler preferences—while consistently delivering high-quality experiences—ensures that it remains a top choice for tourists from around the globe.