Civitatis Aims for Growth in France with Appointment of Tourism Veteran Georges Sans

Tuesday, March 12, 2024

Civitatis, a premier B2B2C platform known for its wide range of guided tours and excursions available in languages including French, Spanish, English, Portuguese, and Italian, recently announced Georges Sans as the new Business Development Manager for the French market.

This key appointment underscores the company’s determined goal to further establish and grow its brand within France—a crucial market for Civitatis, aiming for expansion in 2024 and beyond through broadening its agency collaborations.

Georges Sans, with his extensive experience in tourism and business strategy, is set to infuse Civitatis with his deep knowledge and forward-thinking approach to foster the company’s expansion in France. His proven track record with notable tourism entities such as Lastminute, eDreams, Expedia, and Kiwi positions him as a valuable asset in Civitatis’ mission to enhance offerings for French-speaking clientele and to broaden its activity portfolio.

Georges Sans comments: “I am extremely excited to be joining the Civitatis team at such a crucial time in its expansion in France. I am convinced that our commitment to innovation, quality, and customer service will enable us to achieve our ambitious growth targets and consolidate our presence in the French market.”

In his role, Sans will focus on cultivating and reinforcing strategic collaborations with travel agencies, tourism firms, content producers, and local vendors. He will also seek new growth avenues and devise strategies to boost Civitatis’ market presence in France, serving as the main voice for the platform amongst the French-speaking audience.

“We are delighted to welcome Georges to our team as we continue to expand in France,” said Alberto Gutiérrez, CEO at Civitatis. “His leadership, passion for the tourism industry, and ability to drive the growth of reputable businesses will be invaluable assets as we achieve our ambitious goals in this key market.”

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