Crowne Plaza Terrigal Pacific Triumphs at NSW Tourism Awards, Boosting Local Tourism, Here’s All You Need to Know

Published on December 1, 2025

For the 2025 NSW Tourism Awards, the Tourism Industry in New South Wales (NSW) had remarkable attainments along with Distinguished Awards granted to local enterprises and regional localities acknowledging their extraordinary efforts. One of the regional winners, Crowne Plaza Terrigal Pacific, received the gold prize in the 4-4.5 Star Accommodation section and a silver award in the Business Event Venues section, thus indicating these commendations as signifying the region’s continued success in the field of tourism and increasing role within the state and the country as a whole.

Crowne Plaza Terrigal Pacific: A Commitment to Excellence

Crowne Plaza Terrigal Pacific, a key player in the Central Coast’s hospitality scene, received widespread recognition for its exceptional service and offerings. The prestigious gold award in the 4-4.5 Star Accommodation category is a testament to the high standards maintained by the hotel. The recognition also extends to the hotel’s efforts in business tourism, with its silver award in the Business Event Venues category.

Mark Roth, the hotel’s General Manager, expressed immense pride in the team’s achievements. “This recognition is testament to the passion, professionalism, and genuine care our team brings to every guest, every day,” Roth said. He highlighted that the hotel has long been a cherished part of the Central Coast community and that the awards reinforce the commitment to delivering outstanding experiences in one of Australia’s most scenic coastal destinations.

Roth also extended gratitude to the hotel’s loyal guests, dedicated team, and owners, emphasizing that their support plays a crucial role in the hotel’s ongoing success. “We’re honoured to represent the region on the state stage and look forward to continuing to elevate the Terrigal experience,” he added.

Central Coast Council Shines with Two Silver Awards

The Central Coast Council also celebrated significant success, winning silver in both the Local Government Award for Tourism and the Visitor Information Services categories. The council’s achievement reflects its successful collaboration with local tourism operators and the broader community. The tourism efforts on the Central Coast are not just about attracting visitors but also about creating sustainable opportunities for local businesses and residents.

Mayor Lawrie McKinna praised the achievement, stating, “Securing silver in two categories is a fantastic achievement for the Central Coast. It reflects the strength and spirit of our region and the dedication of everyone working to make the Coast a leading destination.” He further emphasized that tourism in the region contributes to local pride by showcasing the area’s natural beauty and providing economic benefits to businesses.

Key Achievements: Marketing Campaigns and Visitor Engagement

The Central Coast Council’s tourism efforts have had a significant impact on both local businesses and the visitor experience. Some of the key achievements from the Council’s submissions included 24 destination marketing campaigns, which garnered a remarkable 36.5 million impressions through the LoveCentralCoast.com platform. These campaigns play a vital role in raising the profile of the Central Coast as a top tourist destination in Australia.

The council also celebrated the success of its ECO Certified operators, who achieved an impressive Global Review Index (GRI) score of 92.5%. This score reflects strong visitor satisfaction and engagement, a crucial factor in attracting repeat tourism and building a loyal customer base. Additionally, the Central Coast Visitor Centre saw over 30,000 visitors and a 24% increase in sales, boosted by the introduction of locally made and consumable products.

Celebrating Excellence in NSW Tourism

The NSW Tourism Awards ceremony took place at the prestigious Waterview in Bicentennial Park, Sydney, with awards presented across 30 categories. The event showcased the best in tourism business practices, visitor experiences, and sustainability efforts. A total of 78 winners were recognized from 125 finalists, making the 2025 awards one of the largest and most competitive in recent years.

The NSW Tourism Awards have a long history, spanning over 30 years. They are considered the state’s premier tourism honors and provide the pathway to the Australian Tourism Awards. These awards are backed by the Australian Government through Austrade, ensuring their credibility and national significance.

The Importance of Regulation and Continued Growth in Tourism

Natalie Godward, CEO of the NSW Tourism Association, emphasized the importance of tourism professionals and businesses in creating memorable and impactful experiences for visitors. “Across the state, individuals, families, and businesses are pouring their heart and soul into creating unforgettable experiences for visitors, and that’s what is shining through in these awards,” Godward said.

She also highlighted the increased standard of entries this year, reflecting how the tourism industry continues to innovate and raise the bar year after year. The entry process itself is designed to encourage growth and continual improvement, allowing businesses to reflect on their practices and achieve excellence.

The Future of Tourism on the Central Coast

The success of Crowne Plaza Terrigal Pacific and the Central Coast Council at the NSW Tourism Awards highlights the region’s growing reputation as a key player in Australia’s tourism sector. With a commitment to quality service, sustainable tourism practices, and innovative marketing strategies, the Central Coast is poised to attract even more visitors in the years to come.

The region’s focus on building strong partnerships between the public and private sectors, along with its commitment to showcasing the area’s unique natural beauty and cultural experiences, ensures its continued growth as a leading tourism destination.

A Bright Future for Central Coast Tourism

The awards presented to Crowne Plaza Terrigal Pacific and to Central Coast Council during the 2025 NSW Awards, remind us the importance of the business, social and economic development of the region are all interconnected. The focus on the social and economic development of the region indicates the primary importance of the tourism and travel industry. Given the emphasis on sustainable, quality service, and overall satisfaction of the traveller, the Central Coast will likely maintain and attract more international and domestic travel.