Dallas and Miami Travel Events Spotlight St. Jude’s Mission as Pollo Campero Leads 2025 Nationwide Fundraising Drive

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Dallas and Miami are not only celebrated U.S. travel destinations but have also become the focal points of a nationwide charitable effort this fall. Visitors and residents alike will see these vibrant cities come together for Childhood Cancer Awareness Month 2025, as Pollo Campero extends its annual partnership with St. Jude Children’s Research Hospital.

Travel Meets Community Events

From September 1 through October 31, 2025, Pollo Campero restaurants across the country are participating in a two-month fundraising drive. At the same time, travelers heading to Dallas or Miami can experience a deeper connection to the local community by attending the St. Jude Walk/Run events hosted in both cities. Scheduled for September 20 in Dallas and September 27 in Miami, these events transform well-known destinations into hubs of awareness and solidarity.

For visitors, the events present an opportunity to join residents in activities that blend fitness, local culture, and charitable giving. Both Dallas and Miami, renowned for their hospitality and tourism offerings, provide additional attractions for travelers who wish to combine participation in the campaign with exploration of the cities’ dining, entertainment, and cultural landscapes.

A Fundraising Campaign With a Culinary Twist

At the heart of the campaign is the St. Jude Care Cup, a 32-ounce reusable cup available at participating restaurants for $5. Each purchase generates a $3 donation to St. Jude, with the added benefit of free beverage refills for one year. Visitors stopping by Pollo Campero restaurants in Dallas, Miami, or other cities nationwide can contribute directly while enjoying signature drinks such as aguas frescas and horchatas. This culinary component aligns with broader travel experiences by allowing diners to support a cause while sampling distinctive flavors linked to Latin American culinary traditions.

Previous Impact and Ongoing National Significance

Over the past six years, this partnership has raised more than $400,000 for pediatric cancer research and treatment. These funds help St. Jude uphold its commitment that families never receive a bill for medical care, travel, housing, or meals during a child’s treatment.

On a broader scale, Childhood Cancer Awareness Month is recognized across the United States every September. According to the National Cancer Institute (NCI), approximately 15,000 children and adolescents are diagnosed with cancer annually nationwide. Survival rates have improved significantly, with more than 80% of children now surviving, yet disparities in treatment outcomes remain. Federal initiatives such as the Childhood Cancer Data Initiative (CCDI) continue to drive research efforts, while local campaigns like Pollo Campero’s add essential community support.

Dallas and Miami as Cultural and Charitable Destinations

Both cities provide unique backdrops for these events.

• Dallas is recognized as a major cultural and economic hub, offering attractions such as the Dallas Arts District, the Sixth Floor Museum at Dealey Plaza, and vibrant culinary neighborhoods. Visitors attending the Walk/Run will find opportunities to explore the city’s diverse offerings while engaging with a charitable cause that resonates nationally.
• Miami, known for its beaches, art deco architecture, and multicultural energy, adds a coastal dimension to the campaign. Travelers visiting in September can take part in the St. Jude Walk/Run and afterward enjoy the city’s thriving cultural festivals, art galleries, and culinary scene.

By incorporating these events into their itineraries, travelers contribute not only to local tourism but also to a larger mission that extends far beyond the destinations themselves.

Corporate Social Responsibility and Global Reach

Pollo Campero’s work in the United States complements long-standing initiatives in Central America. The company, part of Corporación Multi Inversiones (CMI), supports pediatric cancer programs in Guatemala and El Salvador, including the Gran Rifa Únete a Ayuvi, active for more than two decades. Travelers familiar with the brand in Latin America will recognize the consistency of its community-focused mission across borders.

A Blend of Travel, Dining, and Advocacy

The 2025 campaign demonstrates how travel experiences, culinary traditions, and community initiatives can intersect. For those visiting Dallas or Miami, joining the St. Jude Walk/Run events provides an avenue to participate in local culture while contributing to an international effort to combat childhood cancer. For those traveling elsewhere in the U.S., purchasing the St. Jude Care Cup at any participating Pollo Campero location offers another way to engage with the campaign.

Outlook for 2025

As September rolls in, bringing Childhood Cancer Awareness Month, both Dallas and Miami emerge as more than favorite American travel spots—they’ve become heartbeats of national charity. Visitors catching a game in Dallas or a sunset in Miami can easily step into action: every reservation, every attraction ticket, every fine dinner helps a family halfway across the nation. Blending tourism and philanthropy, the effort amplifies and proves how local goodwill can take on a public health crisis that touches every American.

As hubs of culture and motion, both cities amplify the campaign. A concert shoreline or a barbecue in a Dallas backyard, everyone from first-time tourists to lifelong locals chips in, making sure this year’s message echoes from the Gulf Coast to the Great Plains.

Image Credit: POLLO CAMPERO