Data Appeal & Mabrian join hands to head Europe’s travel intelligence market

Thursday, November 23, 2023

Data Appeal and Mabrian, both companies, the bests in data analytics and the usage of Artificial Intelligence in their sectors, will support their complementarity and collaborations to provide the market an extra ordinary difference added value.

At a time of significant expansion in the global Travel Intelligence market, this contract comes by where Data Appeal Company, with a robustexistence in Europe, is set to play animportant role together withMabrian, which by now has anattendance in more than 40 countries in the world.

Jointly, the two companies will have 160 data sources. It would cover over 200 countries and an effective team of analysts skilled in tourism and destination management. The range of their analytical scope starts from traveler sentimentality, movement, demand, spending by the tourists, and accommodation to sustainability and tourism.

The acquisition operation has profited from the professional management of Bluebull, an investment banking company specializing in acquisitions and mergers for technology companies, and Cuatrecasas, a specialized law firm.

Valeria Sandei, the Chief Executive Officer, Almawave and The Data Appeal Company Chairperson said that this achievement underscoresthe ability of Almawave to implement upon its tactics, which revolvesaround international growth and AI use in specific vertical sectors.

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