Donghai Airlines Fuels Remarkable Growth In Hue’s Tourism Sector With New Flight Additions And Phu Bai International Airport’s Strategic Expansion, Surpassing Expectations In 2025

Published on November 30, 2025

In 2025, Donghai Airlines contributed to the rapid growth of tourism in Hue with the upgraded Phu Bai International Airport Terminal 2, the new airline, and the addition of new flights to the route. As these improvements increased the international economy of tourism in the city, the local tourism economy grew. Improvements to the airport and increased flights to and from Hue led to an overall increased flow of travelers, leading to the airport and city both being accessible and in high demand. Hue’s overall economic growth from tourism made the city an economically viable tourism destination. It’s rapid growth in travelers landed worth status in tourism.

Hue, one of Vietnam’s most historic and culturally rich cities, continues to experience a significant tourism boom in 2025, with an estimated 5.84 million visitors recorded in the first 11 months of the year. This impressive 65.3 percent increase in visitors over the same period in 2024 is driven by several factors, including the expansion of air travel options and enhanced infrastructure at Phu Bai International Airport.

In a move to further bolster tourism, Donghai Airlines recently launched additional flights to and from Phu Bai International Airport, capitalizing on the recent opening of Terminal 2. These new services are expected to accommodate the growing influx of travelers and stimulate local economic growth. The airport’s expansion has positioned Hue as a more accessible destination for both domestic and international tourists, with an eye on further increasing air traffic in the coming months.

Boosting International Connectivity

The rise in international arrivals has been particularly notable, with a 40.9 percent increase in overseas visitors. This uptick has been supported by the airline’s expanded flight schedule and the enhanced capacity of the newly opened terminal. As international visitors increasingly seek to explore the historical and cultural offerings of Hue, the growth in air travel options has proven to be an essential factor in the city’s tourism recovery.

Among the top international markets for Hue, China ranks 12th, contributing over 18,000 visitors. This increase in Chinese tourists highlights the city’s growing appeal within the region and reflects a wider trend of strengthened international connections.

A Booming Tourism Sector

In addition to the surge in international arrivals, the average length of stay for tourists has also increased, with overnight stays rising by 19.1 percent compared to the previous year. This change signals a shift towards longer visits, driven by an expanding range of attractions and events that entice visitors to explore Hue more thoroughly.

Tourism revenue for the city has also seen a dramatic increase. With an expected total of nearly VND 11.75 trillion (approximately US$445.67 million) in 2025, the sector has experienced a remarkable growth of 62.7 percent year-on-year. This boost in revenue is a testament to the flourishing tourism infrastructure and the city’s ability to draw visitors through its rich history, stunning architecture, and vibrant cultural offerings.

The Role of Donghai Airlines in Hue’s Growth

Donghai Airlines has played a significant role in the city’s ongoing tourism growth. The airline’s commitment to expanding services to Phu Bai International Airport underscores its role in connecting Hue with other key markets. As more flights are added over the next couple of months, travelers will have greater access to Hue, making it easier for tourists to visit the city and explore its many attractions.

The collaboration between local tourism officials and Donghai Airlines highlights the city’s dedication to supporting both tourism and economic development. This partnership is expected to continue to yield positive results as more flights and services are introduced in the coming months.

Looking Ahead to Future Growth

Looking toward the future, Hue’s tourism prospects remain strong. The city’s tourism department remains focused on strengthening international connections, especially in the wake of the global pandemic, which has reshaped the travel landscape. With additional flights, a newly expanded airport terminal, and a growing range of attractions, Hue is poised to continue its upward trajectory as one of Vietnam’s most popular travel destinations.

Donghai Airlines is driving remarkable growth in Hue’s tourism sector in 2025 by expanding its flight services and supporting the strategic upgrade of Phu Bai International Airport, making the city more accessible and boosting visitor numbers. This increased connectivity has exceeded expectations, fueling economic growth and elevating Hue’s status as a key destination.

With a 65.3 percent increase in visitor numbers and a 62.7 percent rise in tourism revenue, Hue’s tourism sector shows no signs of slowing down. As the city embraces its expanded connectivity and enriched infrastructure, it is well on its way to becoming a key player in the regional tourism market. Whether visitors are seeking to experience the city’s majestic ancient architecture, vibrant cultural festivals, or rich historical sites, Hue has become a destination that promises something for every traveler.