Published on September 15, 2025

European Cruise Service is proud to announce the launch of African Cruise Service and the company’s first office for Southern Africa, which is located in Walvis Bay, Namibia. The move has come in response to an increase in interest from cruise lines and the keen competition in the region. The emergence of African Cruise Service symbolizes a further enhancement of the company’s footprint in Africa and is poised to service the growth of cruise demand in Southern Africa.
European Cruise Service has described the new opportunity as a response to the demand from cruise line partners and a sign of the company’s growth investment from its parent company, NaviaAsia, over the past four years. With African Cruise Service’s headquarters in Southern Africa, the move integrates with the company’s strategy of extending its operations to provide high-value service with unparalleled routes to defined emerging markets, including Namibia.
Advertisement
Corporate goal for African Cruise Service is to broaden the existing Southern African offerings for European Cruise Service and uphold the same standards that their European clientele are accustomed to. The company is also trying to see the potential of cruise tourism in the growing Namibian market and is looking to capitalize on it before primary cruise lines enter the lucrative cruise tourism market.
Based and operated from Walvis Bay, African Cruise Service will also broaden its offering to include ship agency services as well as provide premium shore excursion services to cruise lines visiting Namibia. This is in line with the offered strategy to provide added-value services to the cruise line in order to enhance overall customer experience. This will help further enhance cruise line passengers’ experience with Namibia’s natural beauty, wildlife, and culture.
Advertisement
New Operational Hub in Walvis Bay
Set to be operational in October 2023 alongside the launch of African Cruise Service, the regional office will be located in Walvis Bay alongside other operational offices, making it the regional head office. Eastern Europe, like many other parts of the world, depends on the Walvis Bay’s Eastern Namibia’s coastline. It is the only port on the other side of Southern Africa and is the only major port in Namibia. Hence, it is an important port and is the busiest port in Southern Africa. Given the geographical preferences, African Cruise Service will be able to serve region cruise ships and other vessels African Cruise Service has the permits for, to all northern and Eastern European ports.
Advertisement
The premium cruise ships and cruise liners will only be permitted to serve world-class services on African Cruise Service’s behalf. Given the leadership of Amanda, Andreas, and other professionals, there is a strong belief that African Cruise Service will be able to serve world-class services to all of its clients and customers. Amanda, Andreas, along with other people are the heads; Andreas will be looking over all operations on African Cruise Service.
Creating Tailor-Made Experiences for Customers
As part of their business, these cruise lines offer additional premium services aimed at enriching the cruise experience for their guests. This includes tailored shore excursions that provide rich narratives about the expanse of Namibia, its wildlife, and its cultural history. This is in addition to the other enjoyable features, such as the vast Namibian desert and dunes, and the abundant wildlife in the national parks.
The shore excursions aim to offer more than just the scenic beauty of the Namibian desert, wildlife, and national parks. The guests will also learn about the diverse traditions and customs that the country has to offer. They will also learn about the rich biodiversity that Namibia has and the other unique things that Namibia offers to the world. There is no doubt that these unique shore excursions will become one of the most essential highlights of the cruise. They allow guests to engage deeply with the wonders of the country.
Enhancing European Cruise Service’s Position in the Market
The seamless integration with African Cruise Service after expanding to Namibia further reinforces the company’s aim of broadening the network and providing the cruise lines with unique services to enrich the guest experience.
The beginning of African Cruise Service is another major step in the vision of establishing a connected cruise service network with a presence in major international markets. The company’s entry into southern Africa with this acquisition demonstrates its commitment to being a trend setter in the cruise industry in Southern Africa and the world.
Looking Ahead: A Promising Future for African Cruise Service
With the acquisition of African Cruise Service, it can be said that the European Cruise Service has opened its chapter in Southern Africa. Considering the company’s reputation, coupled with the increasing demand for cruise tourism, especially in the emerging southern African markets, it is safe to assert that the company will be able to gain a substantial amount of market share with its cruise tourism service offerings.
The positive expectation is that the expansion will also benefit Namibian tourism, as cruise tourism has a unique ability to promote direct economic growth, international visibility, and cultural exchange. African Cruise Service aims to offer tourists a complete and authentic African migration experience, positioning itself as a major contributor to the cruise tourism industry in Southern Africa.
Advertisement
Saturday, December 13, 2025
Saturday, December 13, 2025
Saturday, December 13, 2025
Saturday, December 13, 2025
Friday, December 12, 2025
Saturday, December 13, 2025
Saturday, December 13, 2025