Explore the Latest Trends in European Tourism with the Updated EU Tourism Dashboard, Get the Details Here

Published on December 16, 2025

The European Commission has now finalized its biennial update on the EU Tourism Dashboard, which is a web-based platform conceptualized and crafted and is suited for providing critical tourism insight concerning Europe. The European EU Tourism Dashboard is a platform suited for providing critical insight concerning the green and digital transformation as well as tourism socio-economic resilience for this region. The EU Tourism Dashboard is also a platform suited for tourism data on a deeper and insightful perspective compared across Europe.

The current update from 2025 has been a major improvement in ensuring that tourism statistics are as accessible as possible. The updated system currently boasts 35 indicators and descriptors; therefore, more information is being extracted on all relevant tourism factors in Europe. Starting from the quality of bathing water to internet speeds and tourism intensity, all factors can be contrasted to gauge the dynamics of tourism in Europe.

A Comprehensive View of Tourism in Europe

The EU Tourism Dashboard is organized around three key policy pillars: green, digital, and socio-economic. Each of these pillars addresses critical issues that affect the future of tourism in Europe. The platform includes data on a wide array of topics such as environmental sustainability, digital infrastructure, and economic resilience. The goal is to track how tourism destinations across Europe are adapting to the challenges of the modern world, particularly in the context of the green transition and the increasing digitization of services.

• Green: This pillar focuses on sustainability and environmental impact, providing indicators on the quality of natural resources, including bathing water quality, air pollution levels, and the use of renewable energy in tourism.
• Digital: As the world becomes more connected, the digital dimension of tourism is becoming increasingly important. This pillar includes indicators related to internet speed, the availability of digital services, and the degree of digital adoption by tourism businesses.
• Socio-Economic: This pillar tracks the economic and social aspects of tourism, such as employment, income generation, and the integration of tourism into local communities. The indicators in this category are crucial for understanding the wider socio-economic impact of tourism.

In addition to these policy pillars, the Dashboard provides basic descriptors such as tourism intensity (the volume of tourism activity per destination) and now, for the first time, includes data at the municipal level in certain cases. The detailed breakdowns allow users to compare regions, cities, and countries, enabling more granular insights into tourism patterns and trends.

New Indicators for 2025: Focus on Gender and Short-Term Rentals

The 2025 update introduces two new indicators that reflect the evolving priorities within European tourism: women’s employment in tourism and the proportion of short-term rentals.

1. Women’s Employment in Tourism: This new indicator aims to shed light on the role of women in the tourism workforce, highlighting gender equity within the industry. It is part of a broader push to ensure that the tourism sector is inclusive and supportive of diversity, with particular attention to the opportunities and challenges women face in tourism-related employment.
2. Proportion of Short-Term Rentals: With the rise of platforms like Airbnb and other short-term rental services, the tourism landscape in Europe has undergone significant change. This new indicator tracks the proportion of short-term rental properties compared to traditional hotel accommodations, providing insights into how the growing sharing economy is affecting local economies, housing markets, and tourism infrastructure.

These new indicators align with the European Union’s broader goals of ensuring that tourism remains inclusive, sustainable, and responsive to modern challenges.

Enhancements to Usability and Accessibility

Alongside the introduction of new data, the EU Tourism Dashboard has undergone significant technical improvements. The 2025 update includes an overhaul of descriptions and explanations, making it easier for users to interpret the data and understand the underlying trends. In addition, the platform now features thematic articles that provide deeper analysis and context on important topics related to tourism in Europe.

One of the most notable changes is the ability to choose between current and constant prices when viewing economic data. This modification allows users to better compare tourism revenue and expenses across different periods, accounting for inflation and other economic factors. These enhancements make the Dashboard more intuitive, faster, and more accessible, enabling a broader audience to interact with the data.

Key Features of the Updated EU Tourism Dashboard

1. Interactive Visualizations: Users can explore tourism data through interactive graphs, maps, and charts, which make it easier to understand complex trends and compare different destinations.
2. Regional and Municipal Data: The update includes expanded data at the municipal level for the first time, allowing for more localized analysis of tourism impacts in specific areas.
3. Sectoral Data: In addition to environmental, digital, and socio-economic indicators, the platform provides sector-specific data that can be used to track trends in hospitality, transportation, and attractions.
4. Accessibility: The Dashboard has been made more user-friendly, ensuring that both experts and non-experts can easily navigate the platform and derive meaningful insights from the data.
5. Sustainability Focus: With the growing importance of sustainability in tourism, the Dashboard continues to focus on monitoring the green transition, tracking indicators like renewable energy use, waste management, and the environmental impact of tourism activities.

Impact on Travel and Tourism in Europe

The EU Tourism Dashboard plays a crucial role in supporting policymakers, industry stakeholders, and the public in making informed decisions about the future of European tourism. By tracking key indicators, the platform helps stakeholders understand the trends shaping the industry, including the environmental impact of tourism, the growth of the digital economy, and the socio-economic benefits and challenges tourism brings to local communities.

For tourists, the platform provides transparency regarding the sustainability and digital accessibility of destinations, helping them make more informed decisions about where to travel. As green tourism and sustainable practices become more important to travelers, the Dashboard provides essential information on how destinations are adapting to these demands.

Looking Ahead: A Tool for Long-Term Tourism Planning

The EU Tourism Dashboard is an invaluable tool for understanding the changing dynamics of European tourism. By providing a comprehensive set of indicators and making the data easily accessible, it enables stakeholders to respond effectively to emerging trends. Whether addressing the rise of short-term rentals, gender equity in the tourism workforce, or the challenges of sustainable tourism, the platform provides a data-driven foundation for the future of European tourism.

As the tourism industry in Europe continues to evolve, the EU Tourism Dashboard will remain a key resource for tracking progress, identifying challenges, and ensuring that tourism development is aligned with the goals of sustainability, economic resilience, and inclusive growth.

Empowering Tourism Stakeholders with Data-Driven Insights

The EU Tourism Dashboard now enhances its role through an updated version that makes it an even stronger tool for tracking and highlighting the green, digital, and socio-economic transitions of European tourism. With new indicators being incorporated into the Dashboard and its scope of information widening, this tool will play a fundamental role in helping tourists and policymakers navigate and shape the future of tourism in the European region that is faced with both challenges and opportunities in the tourism industry.