First International Hotel in Yenagoa: Best Western Plus Launches in Nigeria’s Bayelsa State, Details and Updates on this New Luxurious Property

Published on November 5, 2025

In an exciting development for the hospitality industry, Best Western has officially launched its first international brand in Yenagoa, Nigeria, with the opening of Best Western Plus Yenagoa. This new addition marks a significant step in the company’s growth strategy across Africa, as the hotel becomes the first internationally branded property in the region. Situated near the serene Oxbow Lake, the property boasts high-end amenities such as a spa, a Chinese restaurant, and an outdoor poolside bar. With a focus on enhancing tourism and business infrastructure in Bayelsa State, this hotel is expected to draw both international and local travelers. As part of its aggressive expansion plans, Best Western aims to open additional properties across the continent in the coming years, with several set to debut in 2025 and 2026.

Best Western Plus Yenagoa: A New Landmark in Nigerian Hospitality

The Best Western Plus in Yenagoa, officially opened in October 2025, represents a critical milestone in the global expansion efforts of BWH Hotels. The hotel, which first opened its doors in December 2024, is located just a stone’s throw from Oxbow Lake, one of the region’s most picturesque spots. This addition is the first of its kind in the city, offering a level of luxury and service that was previously unavailable in the area.

As the first international hotel brand to establish a presence in Yenagoa, the Best Western Plus is poised to serve both the growing local market and international visitors. The hotel’s high-end amenities, such as a full-service spa, a Chinese restaurant, and a stylish outdoor bar by the pool, cater to diverse needs, offering a relaxing and luxurious stay. The strategic positioning of the hotel makes it an appealing option for both business and leisure travelers.

Expanding Footprint Across Africa

BWH Hotels, the parent company of Best Western, has outlined a strong vision for growth in Africa, with Yenagoa acting as a starting point for future expansions in the region. The company is keen on capitalizing on the growing demand for international hotel brands in Africa, where many markets are still underrepresented by such establishments. With plans to open several properties across West, East, and Central Africa, Best Western is targeting cities and regions that are crucial to the continent’s economic development and growing tourism sector.

In addition to the Yenagoa property, Best Western plans to unveil a number of other hotels in Nigeria and beyond. Among the notable upcoming projects are the Best Western Premier McDons Skye in Owerri, Nigeria, scheduled for an October 2025 opening, and Best Western Premier Breeze in Cotonou, Benin, set for a January 2026 debut. These expansions highlight the company’s commitment to the African market and its potential for continued growth.

The Impact of Government Support and Foreign Investment

The grand opening of the Best Western Plus Yenagoa was attended by prominent figures, including former Nigerian President Dr. Goodluck Jonathan and Governor Douye Diri of Bayelsa State. Their presence at the event signals strong governmental support for foreign investment in the country’s hospitality sector. This backing is crucial as it not only boosts the local economy but also positions Nigeria as an attractive destination for international businesses.

Furthermore, the opening of the Best Western Plus Yenagoa aligns with the state’s efforts to develop Bayelsa into a prime destination for both tourists and business travelers. The state has been actively promoting its rich cultural heritage and natural attractions, and the addition of high-quality hospitality infrastructure is expected to further enhance its appeal.

What Travelers Can Expect in Yenagoa

For travelers heading to Yenagoa, the Best Western Plus Yenagoa offers a premium experience that seamlessly blends relaxation and modern comforts. Situated near Oxbow Lake, the hotel provides a picturesque setting for guests to unwind. The property’s spa facilities are perfect for those looking to indulge in some wellness tourism, while the Chinese restaurant introduces a unique dining option in an area where such cuisine was previously scarce.

The outdoor poolside bar provides a great space to socialize, especially for those looking to enjoy the warm weather and lakeside views. These features, along with the high standard of service, make Best Western Plus Yenagoa a desirable destination for both local and international visitors.

Tips for Travelers Visiting Yenagoa

1. Explore Oxbow Lake: While staying at the Best Western Plus Yenagoa, take time to visit Oxbow Lake, a serene spot perfect for relaxation and enjoying the natural beauty of the region.
2. Try Local Cuisine: Yenagoa is home to a variety of local dishes that travelers should experience. Don’t miss out on the rich, flavorful meals that capture the essence of Bayelsa State.
3. Support Local Tourism: Yenagoa is growing as a tourist destination. Engage with local guides and businesses to experience authentic Nigerian culture while contributing to the local economy.

The Road Ahead for BWH Hotels

With an ambitious plan to open more properties across the continent, BWH Hotels is set to redefine the African hospitality landscape. The company’s commitment to offering high-quality accommodations in key growth markets is evident in its aggressive expansion strategy, which will see multiple new openings across Africa in the near future.

The strategic entry into cities like Yenagoa and the upcoming properties in Juba, South Sudan, and Lagos, Nigeria, reinforce the company’s dedication to providing diverse options for international and local travelers. As the African middle class continues to grow, intra-African travel increases, and demand for international hotels rises, Best Western is well-positioned to cater to these trends.