From Ancient Temples to Stunning Landscapes: Tourism in the Greater Mekong Subregion

Published on December 13, 2025

The Greater Mekong Subregion (GMS), which includes the countries of Thailand, Laos, Cambodia, Vietnam, Myanmar, and China’s Yunnan Province, is quickly becoming one of Southeast Asia’s top travel destinations. With its rich cultural heritage, diverse landscapes, and vibrant local communities, the GMS offers a wealth of experiences for travelers seeking adventure, relaxation, and immersion in history and culture.

Tourism in the GMS has seen significant growth in recent years, with each country in the region offering unique attractions. From the bustling streets of Bangkok to the tranquil waters of Halong Bay in Vietnam, the region is a mix of ancient traditions, modern cities, and untouched natural wonders, making it a must-visit destination for any traveler exploring Southeast Asia.

Thailand: A Fusion of Tradition and Modernity

Thailand, one of the most popular tourist destinations in Southeast Asia, continues to be a major draw for visitors to the GMS. The country is known for its diverse offerings, from the vibrant Bangkok to the serene beaches of Phuket and Krabi. Thailand also boasts a rich cultural heritage, with temples such as the Grand Palace, Wat Pho, and Wat Arun in Bangkok, as well as the historic city of Chiang Mai in northern Thailand, famous for its ancient temples and stunning mountain views.

Thai cuisine, globally adored for its bold flavors, adds to the country’s appeal. Tourists flock to Thailand not only for its beaches but also for its food, culture, and the unique experiences offered in both urban and rural areas. The country’s diverse landscape offers a perfect mix of cultural tourism and eco-tourism, with opportunities for trekking in the mountains, visiting elephant sanctuaries, and exploring national parks.

Vietnam: Culture and Nature in Harmony

Vietnam, another cornerstone of the Greater Mekong Subregion, offers a dynamic tourism experience, from the modernity of Hanoi to the cultural and natural beauty of Ho Chi Minh City (Saigon). The UNESCO World Heritage-listed Halong Bay, with its dramatic limestone karsts, is a major highlight, drawing tourists for cruise tours and kayaking adventures.

The Mekong Delta in southern Vietnam offers a serene experience, with boat tours that navigate its winding waterways, showcasing floating markets, traditional villages, and lush landscapes. Tourists can also explore the Cu Chi Tunnels near Ho Chi Minh City, a significant historical site from the Vietnam War, and visit the ancient town of Hoi An, famous for its well-preserved architecture and vibrant street markets.

Laos: Tranquility and Spirituality

Laos, one of the quieter destinations in the GMS, is celebrated for its peaceful landscapes and strong Buddhist traditions. The capital city, Vientiane, is home to golden temples and the Patuxai Monument, offering a calm, serene atmosphere perfect for reflective travel. The ancient city of Luang Prabang, a UNESCO World Heritage site, is known for its preserved temples, traditional wooden houses, and the daily alms-giving ceremony where tourists can observe Buddhist monks collecting offerings.

The Nam Ha National Protected Area and the Plain of Jars offer adventurous travelers opportunities for eco-tourism and cultural exploration. Laos, with its spiritual ambiance and natural beauty, remains a hidden gem for those seeking a more relaxed and immersive experience in Southeast Asia.

Cambodia: Temples and Rich History

Cambodia is best known for the stunning Angkor Wat temple complex, a UNESCO World Heritage site and one of the largest religious monuments in the world. Located near Siem Reap, Angkor Wat draws thousands of visitors each year who come to marvel at the intricate carvings and towering structures of this ancient Khmer empire capital. Cambodia’s rich cultural and historical offerings extend beyond Angkor Wat, with visitors also able to explore the Royal Palace in Phnom Penh, the Killing Fields, and the Tonle Sap Lake.

Tourists can enjoy river cruises, trekking in Cardamom Mountains, or beach vacations on islands like Koh Rong and Sihanoukville. Cambodia continues to develop its tourism infrastructure, promoting both cultural and nature-based tourism, which supports local communities and preserves the country’s heritage.

Myanmar: A Land of Ancient Temples

Myanmar, also known as Burma, offers one of the most intriguing travel experiences in the GMS. Bagan, with its thousands of ancient temples and pagodas, is a key attraction for visitors. Hot air balloon rides at sunrise provide breathtaking views of the temples against the backdrop of the Irrawaddy River. The Shwedagon Pagoda in Yangon is another must-visit, drawing tourists interested in Buddhist culture and architecture.

In addition to cultural tourism, Myanmar offers adventure travelers opportunities to explore its pristine landscapes, including trekking in the Shan Hills, visiting the Inle Lake with its floating gardens and stilted villages, and experiencing the life of tribal communities in the region.

Tourism Growth and Regional Integration

The Greater Mekong Subregion has become a focal point for regional tourism development, with efforts to improve cross-border travel and infrastructure to create a seamless experience for tourists exploring multiple countries. Initiatives like the GMS Tourism Cooperation Strategy aim to promote the region’s natural and cultural assets while ensuring sustainable development.

Tourism professionals in the region are encouraged to collaborate on multi-destination travel packages that allow visitors to experience the best of each country within the GMS. With a growing interest in cultural tourism, eco-tourism, and adventure tourism, the GMS is poised to become a leading destination in Southeast Asia.

Conclusion: The Allure of the Greater Mekong Subregion

The Greater Mekong Subregion offers a diverse range of travel experiences, from historical sites and cultural immersion to natural beauty and adventure. With each country offering its own unique charm, the region provides an exciting opportunity for travelers looking to explore Southeast Asia. Whether you’re trekking in Laos, exploring ancient temples in Cambodia, or relaxing on the beaches of Vietnam, the GMS promises unforgettable experiences for tourists seeking both adventure and relaxation in this dynamic part of the world.