From Spain to Switzerland, The Ultimate Guide to Europe’s Best Hotels That Will Make You Want to Pack Your Bags Now

Published on December 19, 2025

Akelarre, located in the picturesque city of San Sebastián, Spain, is known for offering an exceptional experience for those seeking both peace and gourmet dining. Positioned on the slopes of Monte Igueldo, the hotel provides stunning panoramic views of the Bay of Biscay, which creates an idyllic setting for guests. Akelarre is especially celebrated for its Michelin-starred restaurant, a culinary hotspot that has drawn food lovers for years. In 2017, a boutique hotel was added to enhance the experience, blending luxury with modern comforts. With minimalist design and careful attention to the surroundings, the hotel ensures that guests feel immersed in nature. The combination of tranquil surroundings, remarkable service, and world-class cuisine makes Akelarre a must-visit destination. It showcases how luxury and nature can harmoniously coexist, offering a retreat that guests will never forget.

St. Moritz, Switzerland

The iconic Badrutt’s Palace Hotel, located in St. Moritz, Switzerland, is a shining example of Alpine hospitality. Celebrating 130 years in 2026, this five-star hotel is a central figure in the world of luxury mountain resorts. The addition of the Serlas Wing, which links the historic main building to a modern extension underground, enhances the hotel’s stature as one of the most prestigious resorts in Europe. Guests are treated to a grand lobby, a world-renowned Michelin-starred restaurant, and breathtaking views of the majestic Swiss Alps. This is where classic alpine elegance meets contemporary luxury in perfect balance. The service at Badrutt’s Palace is unmatched, providing guests with an unforgettable experience of both elegance and comfort. For those seeking a luxurious alpine getaway, this hotel remains a top choice.

Surrey, United Kingdom

Nestled in the scenic Surrey countryside, Beaverbrook offers a rare combination of classic English charm and modern sophistication. The estate is surrounded by rolling hills and lush greenery, offering guests a peaceful retreat from the bustle of city life. One of its standout features is the “Village”, designed specifically for families, providing an area where parents can relax while children explore. Dining at Beaverbrook is an experience in itself, with an array of culinary options ranging from Japanese cuisine to the Summer Dining Experience, where meals are served in a hot air balloon. This blend of luxury, innovation, and natural beauty makes Beaverbrook the perfect destination for anyone seeking an extraordinary escape into the British countryside. It offers a rare balance of relaxation, adventure, and impeccable service.

Stockholm, Sweden

In Stockholm, the Grand Hôtel stands as a beacon of Swedish luxury. Opened in 1894, this hotel is not only a historical landmark but also one of the most luxurious destinations in Sweden. The Grand Hôtel remains the only Nordic hotel featured on the prestigious Gold List, a reflection of its unmatched service and elegance. Guests are greeted with luxurious accommodations, Michelin-starred dining, and stunning views of the Royal Palace. The hotel masterfully blends its rich history with modern conveniences, making it a favorite among royalty, celebrities, and discerning guests. Whether in Stockholm for business or leisure, staying at the Grand Hôtel offers an immersive experience in Swedish hospitality, with elegance, charm, and comfort at every turn.

London, United Kingdom

Located in the vibrant heart of London, Claridge’s is the epitome of luxury and old-world glamour. A well-known name among the world’s elite, Claridge’s continues to attract A-list celebrities and royalty for its exceptional service and world-class dining. The hotel, which retains its historical Art Deco charm, provides a refined experience that combines luxury with modern sophistication. Guests enjoy exquisite dining, including the famous afternoon tea, and sumptuous suites that offer the ultimate in comfort and elegance. The service here is impeccable, ensuring that every guest’s stay is nothing short of perfect. For those looking to experience the best of London, Claridge’s offers a stay that is as much about indulgence as it is about tradition. This hotel remains one of London’s finest, embodying timeless luxury in the heart of the city.

Other Notable Mentions

The 2026 Gold List also recognizes a selection of other extraordinary hotels across Europe that offer unrivaled experiences. These properties are known for their stunning locations, luxurious amenities, and exceptional service. Notable mentions include:

• Castelfalfi, a peaceful retreat nestled in the rolling hills of Tuscany, Italy, surrounded by breathtaking vineyards.
• Coworth Park, located in the prestigious area of Ascot, United Kingdom, known for its stunning grounds and a luxurious spa.
• Forestis in the Dolomites, Italy, offering a tranquil wellness retreat in the heart of the mountains.
• The Four Seasons Astir Palace in Athens, Greece, combining seaside elegance with impeccable service.
• Grand Hotel Excelsior Vittoria, situated in Sorrento, Italy, offering views of the stunning Bay of Naples.
• Grand Hôtel Son Net in Mallorca, Spain, a serene hideaway set amidst picturesque olive groves.
• The Six Senses Douro Valley in Douro, Portugal, known for its luxurious accommodations along the scenic river.

These destinations have become synonymous with luxury, providing travelers with exceptional experiences that range from serene wellness retreats to stunning scenic views and gourmet dining.

Impact on the Travel Industry

The release of the Gold List for 2026 has significant implications for the luxury travel sector. As the travel industry rebounds following global disruptions, these recognized hotels are expected to see increased interest and bookings. The luxury hospitality sector is poised for growth, with high-net-worth individuals seeking the best accommodations that offer personalized, exclusive experiences. These hotels, recognized for their luxurious amenities, innovative service, and prime locations, have become the gold standard for luxury travel, attracting affluent clientele from around the world.

The inclusion of these properties on the Gold List will likely lead to a rise in visibility, helping them attract even more attention from discerning travellers. This heightened recognition will generate not only increased bookings but also greater opportunities for brand partnerships and media exposure, further elevating their status in the global luxury market.

Shaping the Future of Luxury Travel

The Gold List helps shape trends in luxury tourism, influencing travelers’ preferences for exclusive experiences. Today’s travelers are increasingly looking for tailored, unique experiences that go beyond traditional hotel stays. These luxury hotels meet this demand by offering personalized services and extraordinary experiences, making them highly appealing to a new generation of affluent travelers.

In addition to influencing consumer behavior, the Gold List also impacts the economic landscape of the luxury hospitality industry. These hotels not only drive up bookings but also attract media attention, helping shape global tourism trends. As demand for luxury experiences grows, the recognition of these elite properties reinforces the shift toward experiential luxury in the travel sector. The luxury travel industry continues to evolve, with increasing focus on providing exceptional service, unique experiences, and bespoke travel opportunities that cater to the sophisticated traveler.

The Growing Demand for Experiential Luxury

The rising trend of experiential luxury is evident in the popularity of properties featured on the Gold List. Modern travelers no longer seek just a place to stay—they want experiences that immerse them in local culture, luxury, and innovation. Whether it’s Michelin-starred dining or an adventurous dining experience served in a hot air balloon, hotels like Beaverbrook and Akelarre are setting the bar for what luxury travel looks like in the 21st century.

This shift in traveler preferences is creating a ripple effect across the entire luxury travel market. As travelers demand more personalized experiences, hotels must innovate and adapt to stay competitive. Badrutt’s Palace and Claridge’s, for instance, offer a balance of historical significance with modern luxury, while other properties, like Forestis and Six Senses Douro Valley, focus on wellness and nature immersion.

These trends point to an increasing emphasis on authenticity, locality, and personalization in luxury accommodations. In turn, this creates a growing market for high-end travelers who desire unique, exclusive, and memorable experiences.

The Gold List for 2026 represents the pinnacle of luxury across Europe and the UK. Whether it’s Michelin-starred dining in San Sebastián, the Alpine grandeur of St. Moritz, or the historical charm of London, these hotels set the standard for what it means to travel in luxury. With experiential luxury becoming more sought after than ever before, these properties will continue to lead the charge in providing exceptional, tailored experiences for the world’s most discerning travellers. As the travel industry moves toward a focus on personalized experiences, these iconic hotels will remain at the forefront of luxury tourism, shaping the future of global travel.