Gibbston Valley Winery Celebrates Thirty Years of the Iconic Wine Cave in Queenstown: A Landmark in New Zealand’s Wine Tourism Industry

Published on December 4, 2025

This year marks the 30th anniversary of one of New Zealand’s most well-known wine tourism attractions, the Gibbston Valley Wine Cave. The Wine Cave, located in the picturesque region of Queenstown, has long been a popular destination for both wine enthusiasts and tourists. This 75-metre-long underground wonder has welcomed over one million visitors since its opening, helping to establish Queenstown as a key destination in the global wine tourism industry.

The Birth of a Wine Cave: A Story of Vision and Innovation

In 1995, the Gibbston Valley Wine Cave was officially completed, marking a pivotal moment for the winery and the broader Central Otago wine scene. Conceived by the visionary founder of Gibbston Valley, the late Alan Brady, the cave was carved out of a schist mountain using 1.5 tonnes of explosives, resulting in a 1400-cubic-metre hole that would become home to barrels of fine wine. The ambitious project cost around NZD 1 million at the time, with contributions from key figures, including current owner Phil Griffith, who made his first investment in the winery towards the construction of the cave.

The Wine Cave is not only a marvel of engineering but also an emblem of the pioneering spirit that defines the Gibbston Valley brand. Today, it continues to serve as a flagship attraction for the winery, drawing visitors from around the world who come to explore the unique space and taste the wines that have put Central Otago on the global map.

Wine Cave: More Than Just a Storage Space

Although initially designed to house barrels and facilitate the wine ageing process, the Wine Cave has evolved over the years into a multifaceted space that serves both as a functional facility and a tourist attraction. The cave is home to an impressive collection of 400 oak barrels that are used to age Pinot Noir and Chardonnay, two of the region’s most celebrated varietals. The natural conditions inside the cave, with its stable temperature of 14°C and 80% humidity, create the perfect environment for the slow and controlled ageing of the wine. This contributes to the exceptional quality of the wines that have earned Gibbston Valley international acclaim.

The cave’s unique atmosphere also makes it an ideal venue for various events, adding a layer of excitement and distinction to the experience. Over the years, it has been the backdrop for significant moments in many visitors’ lives, from marriage proposals to corporate gatherings and celebrations. The intimate, serene environment has become a place where lasting memories are created, making it a must-visit spot for wine lovers and anyone seeking a truly exceptional experience.

Celebrating 30 Years of Success and Growth

To commemorate the 30th anniversary of the Wine Cave, Gibbston Valley Winery has planned a weekend of festivities. Local artist Holly Schröder has been commissioned to create a special art installation that will be displayed inside the cave, adding a creative touch to this historical space. The event will also feature live music performances from local artists, set to take place in the cellar door courtyard, creating a lively atmosphere for visitors to enjoy while exploring the cave and sampling the winery’s exceptional wines.

This anniversary event comes at the end of a highly successful year for Gibbston Valley Winery, which has seen significant achievements in both the wine and tourism sectors. One of the standout moments of 2025 was the recognition of the Gibbston Valley Lodge & Spa with a Michelin Key, an accolade that places the lodge among just 19 properties in New Zealand that have been officially acknowledged for providing a “very special stay” by Michelin’s global hotel inspectors.

A Vision for the Future of Wine Tourism

Looking ahead, the future of Gibbston Valley Winery remains bright, with plans to continue expanding its influence in New Zealand’s wine tourism industry. The success of the Wine Cave has been a driving force in the development of wine tourism in Central Otago, inspiring other wineries in the region to invest in similar experiences. This, in turn, has helped put New Zealand’s wine regions on the map as key destinations for wine lovers from around the world.

The importance of wine tourism in New Zealand cannot be overstated. With their world-class vineyards and cellar doors, regions like Central Otago, Hawke’s Bay, and Marlborough have become major attractions for both domestic and international tourists. According to the New Zealand Winegrowers association, wine tourism plays a crucial role in the country’s economy, generating millions of dollars annually through wine sales, tours, and related activities.

The story of Gibbston Valley Winery and its iconic Wine Cave is one of passion, vision, and dedication. What started as a small family-run operation in the early 1980s has grown into a globally recognized brand that continues to set the standard for wine tourism in New Zealand. As the winery celebrates 30 years of the Wine Cave, it serves as a testament to the enduring power of innovation and the growing influence of wine tourism in the country.

Experience the Magic of the Wine Cave

For those planning a visit to Gibbston Valley in the near future, the Wine Cave is a must-see attraction. Guests can book guided tours that will take them through the cave’s history and give them an inside look at the winemaking process. Whether you are a seasoned wine connoisseur or a casual visitor, the experience has something for everyone. In addition to exploring the cave, visitors can enjoy wine tastings, vineyard tours, and meals at the winery’s restaurant, all while admiring the breathtaking views of the Gibbston Valley.

Visitors are encouraged to visit Gibbston Valley Winery and the Wine Cave, as well as book tickets for the anniversary event, by visiting the winery’s official website or contacting their visitor services team.