Global tourists prefer pristine sandy beaches, sun and turquoise waters to enjoy vacation

Wednesday, February 28, 2024

Compared with 2022, the vacationing as the reason for making a trip improved its market share yet again. In 2023, three-quarters of global outbound trips were vacations. Within this segment, sun and beach vacations and city breaks dominated, each occupying around one-third of the market.

 Third-placed were round trips. What is striking is that the market shares of these three went in different directions during the last three years, but are now at similar levels to 2019.

This suggests the pandemic has not substantially changed people’s choice of vacation. In 2023, the main factors for an outbound holiday trip were relaxation, sightseeing, good food and shopping.

Several countries around the world are renowned for their pristine beaches, offering breathtaking landscapes, crystal-clear waters, and unique coastal experiences. Here are some of the most popular countries known for their stunning shorelines:

Maldives: Situated in the Indian Ocean, the Maldives is famous for its idyllic islands, with white sandy beaches, turquoise waters, and vibrant coral reefs, making it a top destination for honeymooners and water sports enthusiasts.

Australia: With a vast coastline, Australia boasts numerous beaches renowned for their beauty and surf. From the iconic Bondi Beach in Sydney to the remote, unspoiled sands of Whitehaven Beach in the Whitsundays, Australia offers diverse beach experiences.

Thailand: Thailand’s beaches are known for their lush landscapes and crystal-clear waters. Phuket, Koh Phi Phi, and Railay Beach are just a few places where visitors can enjoy stunning sunsets, snorkeling, and vibrant nightlife.

Brazil: Home to the famous Copacabana and Ipanema, Brazil’s coastline stretches over 7,000 kilometers, offering a variety of beautiful beaches. The northeastern region, with places like Fernando de Noronha, is particularly known for its exquisite beauty.

Greece: Known for its rich history and stunning landscapes, Greece also boasts some of the most beautiful beaches in the Mediterranean. From the party beaches of Mykonos to the secluded sands of Crete, Greece offers a beach for every type of traveler.

Seychelles: Located off the coast of East Africa, Seychelles is a collection of islands known for their powder-soft sands, granite boulders, and clear waters, making it a perfect spot for a tranquil beach getaway.

Fiji: Comprising over 300 islands, Fiji is famous for its coral reefs, clear lagoons, and pristine beaches. Destinations like Yasawa Islands offer secluded beaches that are perfect for relaxation and adventure.

Mexico: With coastlines along the Caribbean Sea and the Pacific Ocean, Mexico’s beaches are as diverse as they are beautiful. Cancun, Tulum, and Playa del Carmen are popular for their white sands and Mayan ruins.

Philippines: With over 7,000 islands, the Philippines is home to some of the world’s most beautiful beaches, including Boracay, Palawan, and Siargao. These islands offer incredible diving spots, unspoiled nature, and endless adventure.

Italy: Italy’s coastlines, especially along the Amalfi Coast and Sardinia, are renowned for their picturesque cliffs, clear blue waters, and pebbled beaches, offering a blend of natural beauty and cultural richness

These countries, with their diverse ecosystems and stunning coastal landscapes, continue to attract beach lovers from around the globe, promising unforgettable beach holidays.The visitors to ITB Berlin can gain further insights on the industry at the ITB Berlin Convention 2024 from 5 – 7 March.

This year, the tourism industry’s leading thinktank is providing orientation for tomorrow’s tourism industry at 17 theme tracks and on four stages. Fascinating lectures by Booking, TUI, Google, Phocuswright, World Tourism Cities Federation (WTCF), The Travel Foundation, Hotelplan Group, Breda University of Applied Science, Trigema and many others will take a practical look at the future of tourism.

ITB Berlin 2024 will take place from Tuesday, 5 to Thursday, 7 March. Since 1966, ITB Berlin has been the World’s Leading Travel Trade Show. As in previous years, the internationally acclaimed ITB Berlin Convention will take place parallel with the show as a live event on the Berlin Exhibition Grounds.

Under the heading „Pioneer the Transition in Travel & Tourism. Together.“, leading speakers from business, science and politics will discuss the industry’s current and future challenges on 4 stages with a total of 17 themed tracks and more than 24,000 attendees.

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