Greece, Turkey, Spain, And Cape Verde Dominate Anex’s 2026 Summer Expansion, Unveiling Exclusive And Unrivaled Travel Experiences Across Europe And Beyond

Published on November 26, 2025

Anex’s 2026 summer expansion is set to make waves as Greece, Turkey, Spain, and Cape Verde emerge as the standout destinations, offering travelers unmatched experiences across Europe and beyond. This strategic move highlights Anex’s commitment to delivering unique and exclusive travel opportunities, tapping into the growing demand for vibrant Mediterranean escapes and exotic island getaways. By focusing on these sought-after locations, Anex is ensuring that its customers enjoy the very best in cultural immersion, luxurious resorts, and unforgettable adventures.

The German tourism group is gearing up for an exciting summer season in 2026, focusing its efforts on well-established and popular destinations such as Turkey, Spain, Greece, and Egypt. These destinations continue to attract significant interest from travelers seeking budget-friendly, all-inclusive vacation options. The group has made a concerted effort to meet this growing demand by expanding its portfolio with a range of exciting new destinations, ensuring that travelers have plenty of options to choose from.

Among the new additions to the summer 2026 program are the Azores, Cape Verde, and Kalamata. These destinations, introduced through the Neckermann Reisen brand, are set to enhance the group’s offerings, targeting a wider segment of European travelers. The inclusion of these locations highlights the group’s focus on offering a diverse range of holiday options that cater to different preferences, from those looking for stunning natural landscapes in the Azores and Cape Verde to those interested in Greece’s rich culture and history in Kalamata. The strategic move is part of the group’s broader goal to increase its market share in Europe and continue to expand its customer base.

To incentivize early bookings and ensure that customers get the best value, the group is offering significant discounts across select destinations and hotels. The discount offers, which can go as high as 50%, are aimed at making holidays more affordable for those who plan ahead. These discounts will apply to various destinations, and the most significant savings are being offered for Turkey, where discounts can reach up to 30%. These special offers are designed to attract early birds, with the initial discounts set to expire in December, while others will remain valid until the end of March, allowing travelers ample time to book their vacations in advance.

Turkey, which continues to be one of the group’s most popular destinations, remains a focal point for expansion in 2026. With an increasing number of tourists seeking high-quality accommodations, the group is placing a strong emphasis on offering top-tier hotels, particularly in the five-star category. Unlike many other travel companies that focus on budget-friendly options, the German tourism group is prioritizing upscale options to meet the growing demand for premium experiences. To this end, several well-known and high-end hotel brands are set to open new properties in Turkey by the summer of 2026, further enhancing the destination’s appeal.

Notable hotel openings include the Seaden De Mar Resort & Spa, Trendy Perge, and Voyage Kundu, all of which will offer luxurious services and modern amenities for travelers seeking an unforgettable vacation experience. The group is confident that the high-quality hotels being introduced will meet the expectations of discerning travelers who want more than just a budget-friendly stay. With the increased demand for five-star hotels in Turkey, the group is making a strong case for its commitment to providing exceptional experiences at premium resorts. The opening of these properties will be a significant part of the group’s strategy to attract more visitors to Turkey, where the tourism sector is experiencing continuous growth.

Spain, another key destination for the group, is also expanding its offerings. Through its Neckermann Reisen and Bucher Reisen brands, the group is offering new tours in Andalusia and Catalonia, two of Spain’s most vibrant and culturally rich regions. These new tours aim to provide visitors with a broader range of experiences, from exploring Andalusia’s historic cities like Seville and Granada to experiencing the beauty and diversity of Catalonia, home to the bustling city of Barcelona and the charming Costa Brava. The new tours are designed to showcase the best of Spain’s culture, history, and natural beauty, ensuring that travelers can enjoy a variety of authentic experiences.

In addition to expanding its destinations, the German tourism group is also experiencing significant growth in visitor numbers. During the 2024/2025 fiscal year, the group recorded an impressive 21% increase in the number of visitors from Germany and Austria, reaching a total of 950,000 guests. This surge in visitors is indicative of the growing popularity of the group’s offerings and the strength of its marketing strategy. Sales for the same period also saw a remarkable 24% increase, totaling 900 million euros. This positive growth reflects the increasing demand for the group’s all-inclusive packages and early booking options, both of which have been well received by travelers looking for an affordable yet high-quality vacation experience.

Looking ahead to summer 2026, the group is already experiencing a strong, double-digit increase in sales, once again driven by the trend of early bookings. With travelers continuing to plan their vacations well in advance, the group is confident that it will continue to see significant growth in both sales and visitor numbers. Early booking discounts and the expansion of its destination offerings are expected to play a crucial role in driving sales in the coming months.

Anex’s 2026 summer expansion focuses on Greece, Turkey, Spain, and Cape Verde, offering exclusive travel experiences that cater to the rising demand for luxurious Mediterranean and island getaways. This strategic move underscores Anex’s commitment to delivering unparalleled adventures across Europe and beyond.

The German tourism group’s strategy for the upcoming summer season reflects its commitment to offering a diverse range of travel experiences while catering to the needs of both budget-conscious and luxury-seeking travelers. By focusing on high-demand destinations like Turkey, Spain, Greece, and Egypt, and adding new and exciting locations such as the Azores, Cape Verde, and Kalamata, the group is positioning itself as a leading player in the European travel market. With strong sales and an expanding customer base, the group is well on track to continue its success and provide travelers with exceptional vacation options in the years to come.