Saturday, November 25, 2023
IBTM World 2023 announces key highlights of the next three days before the start of the event in Barcelona.
As the world navigates the new work-from-home culture, many businesses are relying on organised face-to-face experiences. It is to strengthen company culture.
But the event industry is currently feeling the pressure as a result, recent data highlights.
IBTM World inspires event producers and associations to deliver exceptional experiences.
It aims at bringing together the whole international MICE industry to meet, network, connect and do business at IBTM World in Barcelona.
With an inspiring programme of dynamic speakers and thought-provoking activities ahead of you, IBTM World compiled an itinerary of the key highlights.
The itinerary might be of interest to the event invites industry leaders and media partners.
Participants and visitors can keep themselves keep up-to-date with all the latest news and content from the IBTM World team by following the link below:
18.30 MEDIA EVENT: Kobe Convention Bureau, evening of cultural exchange and networking (dinner and drinks)
Tuesday 28th November
Time Activity
Location: Yashima (Av. de Josep Tarradellas, 145, 08029)
Tuesday 28th November
09:15 KEYNOTE SPEAKER: Maria Teixidor (Previous Member of the Board of Directors of FC Barcelona): Beyond the pitch: Maria Teixidor unveils the playbook for leadership, culture, and equality at Barcelona FC
Location: IBTM Main Stage
10.15 OFFICIAL SHOW OPEN: Ribbon cutting with Claudia Hall (IBTM World Event Director), Vasyl Zhygalo (IBTM Portfolio Director), and partners
Location: Foot of the escalators
10.30 Sian Sayward (Director of People, Partnerships & Strategic Projects, Inntel) and Samantha Stimpson (CEO, SLS 360): Understanding the workplace revolution: workshop
Location: Workplace Revolution
12.00 STAND EVENT: Malaysia, Ribbon Cutting Ceremony
Location: Stand K55
12.30 STAND EVENT: Atout France & the France Convention Bureau (press conference and cocktail reception) – Paris 2024 Olympic Games
Location: Stand E60B
13.00 Martin Fullard (Director, News & Content, The Business of Events): The Business of Events: Global Destination Report
Location: Impact Stage
14:15 Catherine Southall (Head of Business Development UK & Ireland, American Express GBT Meetings & Events) and Arnau Canyadell (M&E Business Development Director, American Express Global Business Travel): 2024 global meetings and events trends: shaping the future
Location: IBTM Main Stage
14:30 Sound healing – gong & singing bowls
Location: Refuel
15.00 Kai Hattendorf (Managing Director / CEO, UFI), Kathleen Warden (Director of Conferences, Scottish Event Campus), Tony Liu (Director, Taiwan Trade Center Barcelona, TAITRA) and Helen Sheppard (Sustainability Director, RX Global): The route to decarbonising your events
Location: IBTM Main Stage
15:00 STAND EVENT: ProColombia, stand opening ceremony & announcement
Location: Stand M50
16.30 Glenn Cauwenberghs (Senior Project Specialist on Innovation, United Nations World Tourism Organization (UNWTO)), Professor Alessandra Priante (Regional Director for Europe, UNWTO) and Eduardo Lebre (CEO & Founder, Circular Unity): UNWTO pitch session and round table for startups in event tourism
Location: Impact Stage
16:45 Martin Green CBE (Managing Director, Eurovision Liverpool 2023): Eurovision is perfect: a live event for the digital age
Location: IBTM Main Stage
17:00 MEDIA EVENT: South Africa Tourism, announcement & refreshments
Location: Workplace Revolution
18:00 Welcome Party – Celebrate your first day at IBTM World by partying with your peers and colleagues at our culture-themed Welcome Party, created in partnership with the Barcelona Convention Bureau Location: Pavillion Hall 3, The Fira Exhibition Centre
Wednesday 29th November
09:15 KEYNOTE SPEAKER: Lars Silberbauer (Former Global Head of Brand, Marketing and Digital, Olympics): Building cultural legacies amidst disruption: lessons from LEGO, MTV, and the Olympics
Location: IBTM Main Stage
09.30 STAND EVENT: Antwerp Convention Bureau, presentation of new brand
Location: Stand F54
10.00 MEDIA BREAKFAST: hosted by Osaka Convention & Tourism Bureau in partnership with the Catalan Tourist Board
Location: Workplace Revolution
10.30 Stephanie Harris (President, Incentive Research Foundation) and Jennifer Attersall (Acting Senior Director, Business Events, Destination Canada): Incentive Research Foundation: unlocking the power of incentive programs
Location: Impact Stage
10.45 Ellie Middleton (Founder, (un)masked), Theo Brown (Account Director, FIRST Global Brand Experience Agency) and Anne Wheat (Event Operations General Manager, Google): The future of events: neuro inclusion as a channel to cultivating belonging
Location: IBTM Main Stage
11:30 9D Down regulation breathwork experience
Location: Refuel
12.50 Elena Clowes (Senior Creative Producer, Cheerful Twentyfirst) and
James Cross (Chief Creative Officer, Meanwhile): Unlocking creativity: a fireside chat with James Cross, ex Head of Creative, BBC
Location: IBTM Main Stage
13.00 Samantha Stimpson (CEO, SLS 360): Creating diverse cultures: why, how, when …
Location: Workplace Revolution
14.30 Nils Olav Risla (Chief Operating Officer, Qondor AS): How to use Chat GPT and artificial intelligence to supercharge your meetings & events sales and operations
Location: Impact Stage
16:10 Charlotte Williams (Co-Founder, The Thought Partnership), Leigh Gilmore (Former GM Live Journalism, Dow Jones and CEO & Founder, The Event PM Group), Arnau Canyadell (M&E Business Development Director, American Express Global Business Travel) and Josephine Andrews (CMO/Founder, The Thought Partnership): Measuring the ROI and impact of your marketing efforts to Increase investment and buy-in
Location: IBTM Main Stage
17:15 MEDIA EVENT: Hong Kong Tourism Board, announcement & Q&A
Location: Impact Stage
18:00 Networking Hour – Exhibitors pull out all the stops to showcase their wonderful destinations and services
Location: IBTM World show floor
22:00 Club Night!
Opium (Pg. Marítim de la Barceloneta, 34, 08003 Barcelona, Spain)
Thursday 30th November
09:00 – 11:00 Stop by the Media Centre to collect a gift from Hong Kong Tourism Board
Location: Media Centre
09:15 KEYNOTE SPEAKER: Christine Renaud (CEO, Braindate) and Julius Solaris (Founder, Boldpush): It’s not 2019 anymore. Why events will never be the same. A conversation with Christine Renaud and Julius Solaris
Location: IBTM Main Stage
10.00 Alistair Turner (Managing Director, EI8HT PR & Marketing): IBTM World Trends Report 2024
Location: IBTM Main Stage
10.30 LIVE PODCAST: Ljubljana Talks – Petra Stušek, Director of the Ljubljana Tourism Board, and Vasyl Zhygalo, Portfolio Director of IBTM World, wrap up IBTM World 2023
Location: Stand E109
10.45 Phil Cross (CSO, bnetwork), Carina Montagut (Strategical Events Manager, Feria Valencia), Alexandra Ramos (Senior MICE Manager, Algarve Tourism Bureau), María Mariscal Escalera (Global Sales & Marketing Manager, Bco Congresos) and Begoña Carretero (Sales Manager, FIRA CCIB): Unlocking opportunities: your key to a thriving event management career
Location: IBTM Main Stage
11.15 Elena Clowes (Senior Creative Producer, Cheerful Twentyfirst) and
Calum Di Lieto (Presenter & Content Creator, Flock Together Media): Burnout: before and after
Location: Workplace Revolution
11.30 Anna Bueno (Association Meetings Manager, Barcelona Convention Bureau): Empowering cities: the Parkinson ready program at WPC 2023 Barcelona
Location: Impact Stage
12.00 ICCA Advocacy Alliance: how destinations can make a difference (in partnership with The Business of Events and ICCA)
Location: Impact Stage
12:30 Adam Azor (Executive Vice President, Global Marketing, Sportradar): The world’s best business events (and the people who create them)
Location: IBTM Main Stage
12:45 Christine Renaud (CEO, Braindate) and Julius Solaris (Founder, Boldpush): Meet Christine Renaud and Julius Solaris
Location: Workplace Revolution
13:00 STAND EVENT: Barcelona, your perfect pairing. Explore the unique flavours and rich heritage of Barcelona’s DOs.
Location: Stand C60
13.30 Carina Jandt (Co-Founder and Managing Director, Event Cycle) and Laetitia Hoffmann (Global Head of Due Diligence, Dow Jones): From rhetoric to reality: EU’s ESG mandate and corporate accountability
Location: IBTM Main Stage
Key Information:
Show opening times
Tuesday 28th November: 08.45 – 18.00
Wednesday 29th November: 08.45 – 18.00
Thursday 30th November: 08.45 – 17.00
Airport shuttle bus service
Complimentary transfers will run between Fira Gran Via and our official hotel partners on each day of IBTM World. Those travelling on the official IBTM World coaches will be dropped off and picked up at the north registration point (between halls 3 & 4).
Airport shuttle bus running times
Monday 27th November: 08.00 – 18.00
Tuesday 28th November: 09.00 – 19.00
Wednesday 29th November: 09.00 – 19.00
Thursday 30th November: 09.00 – 18.00
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