Impact of China’s Travel Warning on Osaka’s Namba and Dotonbori: How Japanese Tourism is Changing Across Tokyo, Kyoto, and Beyond

Published on December 7, 2025

In recent months, Osaka’s iconic Namba and Dotonbori areas have been noticeably quieter, particularly with respect to visitors from China. This decline comes in the wake of a travel advisory issued by the Chinese government urging its citizens to avoid trips to Japan. As China has traditionally been the largest source of international tourists to Japan, the drop in visitors has raised concerns about the future of Japan’s tourism industry, particularly in popular hotspots like Osaka.

A Drop in Chinese Tourists: A Key Trend in Osaka’s Tourism

Osaka, a bustling metropolis known for its vibrant culture and world-famous landmarks, is experiencing a shift in its usual tourist traffic. Both Namba and Dotonbori have long been favorites among travelers, with the Glico Man sign and the lively canal area drawing huge crowds year-round. However, in recent months, the demographic has shifted, with fewer Chinese tourists seen in these famed areas.

In the past, Chinese tourists accounted for a significant portion of visitors to Japan, and their absence has left an undeniable gap. Even though the region is still attracting travelers from other parts of Asia, such as Southeast Asia, as well as visitors from Europe and North America, the drop in Chinese arrivals is noticeable.

Namba and Dotonbori: Changes in Atmosphere and Consumer Behavior

The Namba and Dotonbori neighborhoods, once a hub for Chinese shoppers, have experienced a marked decline in foot traffic, particularly in stores that specialize in tax-free cosmetics and skincare products — items that are highly popular among Chinese tourists due to their affordability and high quality. In fact, one of the most prominent changes in these districts is the increasing presence of drugstores, which cater to the needs of tourists, especially Chinese visitors. However, many of these drugstores are now noticeably less crowded, with shelves once filled with Chinese customers now largely empty.

This shift in consumer behavior has left many local businesses struggling to adapt to the change. While Japanese residents and other international tourists still frequent the area, the bustling crowds of Chinese tourists that once filled the streets have become a rare sight.

The Emergence of New Tourist Demographics in Osaka

With the decline in Chinese visitors, other nationalities have stepped up to fill the void, particularly tourists from Southeast Asia, North America, and Europe. The diversity of the crowds may help buffer some of the economic impacts from the decrease in Chinese tourism. While the volume of visitors may not match what was seen during the peak periods of Chinese tourism, the shift in demographic could signal new trends in travel patterns.

For travelers heading to Japan in the coming months, the tourism landscape in Osaka, especially in areas like Dotonbori, will feel different, but still vibrant. The atmosphere remains inviting, albeit with slightly fewer crowds. There’s still plenty to see, from the glittering neon lights to the delicious street food stalls that have made Osaka a must-visit destination for foodies from all around the world.

Travel Tips for Visitors to Osaka in 2025

For those planning to visit Osaka, here are a few tips to make the most of your experience in the city:

1. Explore Alternative Attractions: While Namba and Dotonbori are popular, don’t forget to explore other districts like Umeda and Shin-Osaka for a unique perspective of the city.
2. Support Local Businesses: The reduction in tourists has affected many local shops. Be sure to visit smaller, family-run establishments in Osaka for an authentic experience and to help support the local economy.
3. Experience Osaka’s Nightlife: Osaka is renowned for its nightlife. With fewer tourists, you may enjoy a more relaxed, less crowded evening in the city’s famous entertainment districts like Namba and Shinsaibashi.
4. Take Advantage of Discounts: With a drop in Chinese tourists, some establishments may offer discounts or promotions to attract new visitors, making it a great time to experience the best of Osaka at a lower cost.

What’s Next for Osaka’s Tourism?

While the reduction in Chinese tourists is a challenge for Osaka’s tourism sector, it is not the end of the city’s appeal to international visitors. The economic impacts of the travel advisory will likely continue to reverberate, but Osaka remains one of Japan’s most important tourist destinations.

In the long term, the city may adapt by diversifying its tourist offerings and attracting new types of visitors. Whether through cultural exchanges, greater international events, or by emphasizing different aspects of its heritage, Osaka has the potential to bounce back from this challenge.

Conclusion: Navigating Osaka’s Changing Tourism Landscape

As the effects of China’s travel advisory continue to unfold, Osaka’s tourism landscape is changing, with a noticeable decrease in Chinese visitors. While this shift presents challenges, it also opens up new opportunities for travelers from other parts of the world to experience the city. Whether you are visiting for the first time or returning to revisit favorite spots, Osaka continues to offer something for everyone — from its vibrant shopping districts to its historic temples and cultural experiences.