Indonesia, India, Thailand, Vietnam, Philippines, Malaysia, Japan, Taiwan, And South Korea Named Asia’s Most Affordable And Culturally Rich Summer Destinations By Agoda For 2025

Published on July 3, 2025

As summer travel gains momentum, Agoda has unveiled its 2025 list of Asia’s most budget-friendly and culturally vibrant destinations, spotlighting nine countries that offer exceptional value without compromising on experience. From the historic temples of India and the vibrant street markets of Thailand to the serene highlands of Vietnam and the dynamic cityscapes of Japan and South Korea, these countries deliver a perfect blend of affordability, tradition, cuisine, and natural beauty. Based on average nightly hotel rates between June and August 2025, Agoda’s rankings prove that meaningful and memorable travel across Asia is possible even on a modest budget.

Asia’s Top Budget-Friendly Summer Destinations Revealed by Agoda for 2025

Travelers looking to explore Asia without overspending this summer can now turn to a newly released list by digital travel platform Agoda, which showcases the most affordable travel spots across the region from June to August 2025. Highlighting destinations rich in culture, culinary delights, and scenic beauty, the list identifies wallet-friendly cities that promise memorable getaways at lower costs.

Surabaya, Indonesia, Tops the Affordability List

At the forefront of this year’s rankings is Surabaya, Indonesia, where average hotel rates hover around just THB 1,155 per night. Renowned for its deep historical roots and dynamic urban culture, Surabaya allows visitors to enjoy centuries-old architecture, vibrant markets, and flavorful street cuisine. It also serves as a key launch point for trips to Mount Bromo and Madura Island.

Hat Yai, Thailand, Holds Its Budget Crown

Hat Yai continues to secure its place as Thailand’s most economical summer destination, maintaining its title from both last summer and the end-of-year holiday season. Located close to the Malaysian border, this southern Thai city is more than just a travel junction—it’s a cultural tapestry where Thai, Chinese, and Malay-Muslim influences blend together.

This multicultural identity is reflected in every corner of the city, from local festivals and street food to the bustling Gim Yong Market, where travelers can shop for unique regional goods and snacks. Hat Yai’s strategic rail connections and accessibility make it a compelling destination for those exploring Southeast Asia on a budget.

How Agoda Ranked the Budget Destinations

Agoda compiled this list based on average nightly hotel rates in the ten most popular cities across nine Asian countries. The destinations selected provide travelers with affordable accommodations without compromising on cultural richness, culinary variety, or captivating scenery.

Below is a breakdown of the most affordable Asian destinations for summer 2025, including their average nightly hotel rates:

Destination Highlights

• Tirupati, India
  With nightly stays averaging THB 1,241, Tirupati invites spiritual seekers and culture lovers alike. Known for the sacred Venkateswara Temple, the city also showcases vibrant local traditions, colorful festivals, and mouthwatering South Indian meals.
• Dalat, Vietnam
  A serene destination in Vietnam’s Central Highlands, Dalat (THB 1,509 per night) captivates with pine-covered hills, waterfalls, and colonial-style villas. Ideal for nature lovers and couples, it offers a peaceful escape from the tropical heat.
• Iloilo, Philippines
  A blend of historical allure and coastal relaxation, Iloilo (THB 1,577 per night) delights visitors with its baroque churches, island-hopping opportunities, and flavorful dishes like batchoy and pancit molo.
• Kuching, Malaysia
  With a rate of THB 1,778 per night, Kuching is a cultural haven on the island of Borneo. From the old streets of Chinatown to wildlife adventures in Bako National Park, the city provides a balance of heritage and outdoor exploration.
• Nagoya, Japan
  Though higher in price at THB 3,019 per night, Nagoya offers substantial value with attractions like the grand Nagoya Castle and immersive museums dedicated to innovation and automobile history. Foodies can indulge in regional specialties like miso katsu and hitsumabushi.
• Kaohsiung, Taiwan
  Another destination with a THB 3,019 average rate, Kaohsiung offers a dynamic urban experience. Visit the striking Dome of Light, explore Lotus Pond’s temples, and enjoy traditional street food at night markets.
• Daejeon, South Korea
  Daejeon, priced at THB 3,120 per night, brings together innovation and leisure. Guests can relax in natural hot springs or explore modern attractions like the National Science Museum and peaceful Uam Historical Park.

An Affordable Asian Adventure Awaits

From the spiritual ambiance of Tirupati to the mountain mists of Dalat and the buzzing streets of Hat Yai, Asia offers a diverse range of budget-friendly summer escapes in 2025. Whether you’re seeking vibrant cultures, delicious street fare, or scenic landscapes, these destinations prove that a memorable journey doesn’t have to come with a hefty price tag.