Intrepid Travel Joins Eco-Friendly Hospitality With New Acquisitions In Tasmania And Marrakech

Published on June 20, 2025

Intrepid Travel Acquires Boutique Resorts in Tasmania and Marrakech to Boost Sustainable Hospitality

Intrepid Travel, a worldwide adventure travel company, took significant strides along its journey to sustainable hospitality with its newest acquisition of two boutiques—one located in Tasmania’s rugged coastline landscape and the other secluded within Morocco’s lively city of Marrakech.

Expanding an Impact-First Hotel Portfolio

This expansion marks a pivotal step in Intrepid’s ambitious growth strategy. The Melbourne-based company—renowned for responsible small-group adventures—has publicly committed to acquiring 20 eco-conscious accommodations across Asia, Africa, and the Americas by 2027. These new acquisitions follow the success of their earlier purchase, Daintree Ecolodge in Queensland, Australia.

According to CEO James Thornton, “Our approach to accommodation is underpinned by a commitment to preserving culture, fostering connection, supporting communities, and boosting travel’s economic contribution within the local community.”

Edge of the Bay: A Tasmanian Gem Reimagined

The newest addition to Intrepid’s Australia portfolio is Edge of the Bay, a family-run 20-room resort near Coals Bay in Tasmania, overlooking the pristine Wineglass Bay and bordering Freycinet National Park. Spread across 18 acres of coastal wilderness, the resort features both ocean-view studios and secluded chalets, offering a tranquil base for nature lovers and slow travelers.

What makes this acquisition particularly noteworthy is Intrepid’s plan to transform the resort through a sustainability-driven lens. The brand has pledged a “refresh” of the property aligned with its impact-led ethos—a model it has used successfully in other locations.

This includes integrating nature-based activities and environmental education programs curated in partnership with Greening Australia, a non-profit organization focused on restoring native ecosystems. Intrepid will also collaborate with the Palawa people, the original custodians of the land, to undertake a cultural heritage assessment—a move that signals the brand’s dedication to indigenous-led tourism and cultural preservation.

According to the Tasmanian Parks and Wildlife Service, Freycinet National Park is one of Tasmania’s most popular attractions, drawing nature enthusiasts from around the globe with its pink granite peaks, rich marine life, and famed lookout point over Wineglass Bay.

Introducing Authentic Moroccan Hospitality in Marrakech

On the other side of the globe, Intrepid has added a stunning 17-room riad in Marrakech, Morocco, to its growing collection of purpose-driven stays. Just minutes from the historic Medina, this traditional guesthouse opened its doors this month and will be fully operated by Intrepid starting July 2025.

The riad is more than just a charming Moroccan escape—it serves as a cultural and community-centric experience hub. Through a partnership with The Amal Association, a local non-profit focused on empowering women through culinary training, guests can take part in hands-on cooking classes and learn about traditional Moroccan cuisine in a socially impactful way.

With its intricate tilework, courtyard fountains, and rooftop views, the riad combines authentic architecture with modern eco-luxury. The location is ideal for travelers seeking immersive cultural experiences in Morocco’s most iconic city.

According to the Moroccan National Tourist Office, Marrakech saw strong tourism growth in 2024, with a rise in demand for experiential travel and wellness-focused stays—trends that Intrepid’s model is poised to meet.

A Model for Eco-Luxury and Social Impact

Both acquisitions signal how Intrepid Travel is reshaping hospitality by weaving together sustainability, social responsibility, and experiential design. Its previous acquisition, Daintree Ecolodge in Queensland, now features

• Solar power integration
• Advanced wastewater treatment systems
• On-site composting and permaculture gardens
• Elimination of single-use plastics

Certified as a B Corp, the Daintree property reflects the high social and environmental performance standards Intrepid upholds across its business.

The company’s shift toward owning and operating its own hotels is part of a broader vision to enhance guest experiences while ensuring that tourism dollars flow directly into local communities.

Sustainable Tourism as a Strategic Pillar

In both Tasmania and Marrakech, Intrepid is positioning itself not just as a hospitality brand but as a custodian of place-based travel. By aligning with local NGOs, government guidelines, and indigenous communities, Intrepid ensures that tourism is not extractive but regenerative.

In Tasmania, the partnership with Greening Australia reflects a growing focus on carbon offsetting and environmental resilience, priorities also echoed by the Australian Government’s Department of Climate Change, Energy, the Environment, and Water.

Meanwhile, in Morocco, collaborations with non-profits such as The Amal Association align with the kingdom’s national tourism strategy of empowering women, preserving cultural heritage, and fostering job creation within the hospitality industry.

Looking Ahead

As Intrepid prepares to fully operate its Moroccan property and revamp the Tasmanian resort, travelers can expect more than just a stay—they’ll experience eco-conscious journeys deeply rooted in culture, community, and conservation.

With its growing collection of socially responsible properties, Intrepid Travel continues to set new benchmarks in transformative tourism—a model where both guests and destinations thrive.

For more information, travelers can consult the following official resources:

• Parks and Wildlife Service Tasmania
• Moroccan National Tourist Office
• Australian Department of Climate Change, Energy, the Environment, and Water
• Greening Australia
• The Amal Association

Conclusion

Set against a backdrop of exponential development in traveling trends, aggressive expansions by Intrepid Travel in Tasmania and in Marrakech are a testament to sustainable development. Based on a philosophy of local collaboration, cultural sensitivity, and environmental accountability, the company continues to redefine significant, conscious travel to 2025 and beyond.

Image credit: Intrepid travel official website