ITB China 2023 continues with an impressive turnout of attendees

Thursday, September 14, 2023



The halls are bustling, business is in full swing, and attendees are expressing their contentment – ITB China’s participants are thrilled to be back on-site at the premier B2B travel trade show for the Chinese travel market.

Exciting events, thought-provoking sessions and diverse networking opportunities topped off the second day.

On the second day of the ITB China Conference, expert speakers shared valuable insights in various sessions around the tracks Themed and Customized Travel as well as Hotel Tech and Distribution.

Among them were Fliggy, who delivered a keynote on building pioneering super brands and destinations, and a panel from ELONG Hotels, Pan Pacific Hotel Group, Dida Travel, on how to maximize brand visibility across different distribution channels to enhance conversion rates.

At the Themed & Customized Networking Lunch, sponsored by the Maldives, professionals from the industry, travel trade, media, and further stakeholders convened today to learn more about the island destination and foster valuable connections in the travel industry.

In a pleasant atmosphere, nearly 160 esteemed travel industry professionals from across the globe gathered to network and forge new valuable connections at the ITB China & Cruise Night held last night, enjoying the breathtaking views of Shanghai’s famous Bund while cruising on the Huangpu River.

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