Japan aiming inbound tourism revive to pre-pandemic levels by 2025

Wednesday, November 9, 2022

Japan is striving to make inbound tourism get back to pre-pandemic levels by 2025. Travel demand is expected to go back in keeping with an upturn in global air traffic.

In its objectives for 2025, presented by the Japan Tourism Agency at a meeting of specialists, the number of overnight stays by foreign visitors in regional areas is being targeted to amplify from the 2019 total of 43.09 million.

The Cabinet of Prime Minister Fumio Kishida is expected to agree to the plan, which achieved accord at Monday’s meeting, at the end of March after taking specific measures into account.

In 2019, before the global pandemic, a record 31.88 million tourists entered Japan. However, the number dropped sharply after the eruption of COVID-19, recording only 4.12 million tourists in 2020 and 250,000 in 2021.

The agency hopes travel demand to perk up corresponding to the predictions by international organizations, which have opined that the number of international air passengers will match the levels of 2019 by 2025.

Imminent international events to be held in Japan, like the Expo 2025 in Osaka and the World Athletics Championships in Tokyo, are also predictable to increase the number of visitors.

The Japanese government will maintain its existing goal of a yearly 60 million foreign visitors by 2030.

The agency has also planned to promote travel outside of metropolitan areas by stressing on historical and natural attractions offered by each region.

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