Jumeirah Group opens its European flagship hotel in heart of London’s fashionable Knightsbridge

Published on : Monday, May 24, 2021

The global luxury hospitality company Jumeirah Group is proud to announce that its European flagship hotel in the heart of London’s fashionable Knightsbridge, The Carlton Tower Jumeirah, will open its doors June 1st 2021.

Following an 18-month closure for refurbishment, the hotel has undergone the most extensive transformation in its history, at a cost of over £100 million. Every corner of the 17-story building has been redesigned, creating a new foyer and reception, 186 new bedrooms and suites reduced from 216 to offer larger accommodations, a new health club and spa with London’s largest naturally lit swimming pool, a restaurant, Lobby bar and lounge, ballroom and meeting rooms.

Aaron Kaupp, Regional Vice President of London Properties, Jumeirah Frankfurt and General Manager of The Carlton Tower Jumeirah said: “We are thrilled to welcome back our valued guests following a significant investment and a complete renovation of the hotel, with new rooms, restaurant offerings, spa and lobby entrance. This landmark opening is set against the backdrop of a pandemic, which has seen the world and our beloved industry face extreme difficulty. The Carlton Tower Jumeirah will be a beacon of hope during a very difficult time for us all. We will once more be the place to be seen, a cornerstone for the local London community, as well as a leader of luxury hospitality in the world.”

Located overlooking the world-famous Sloane Street and key London landmarks, The Carlton Tower Jumeirah is a modern classic and sophisticated destination with a rich history. The hotel maintains its world-renowned reputation for first class service and meticulous attention to detail, and has been reinvented for a new generation of discerning guests.

The five-star property originally opened in 1961 as London’s first tower hotel and was celebrated for being the tallest in London at the time. The Carlton Tower was the epitome of glamour: the place to see and be seen, where international stars came to stay and Chelsea socialites flocked to play. Originally designed by Henry End, also responsible for the interiors of the Plaza Hotel in New York, the hotel is now transformed by esteemed interior and architecture design studio ‘1508 London’. The design practice has drawn on the hotel’s glamorous heritage and location to create a modern classic with a timeless, refined interior and sense of grandeur.  Respectful of the building’s original, clean modernist style, 1508 London has layered the eclectic mix of the architecture of the surrounding mansion blocks and homes, adding soft curved edges, pops of bright colour and organic inspired forms throughout.  The hotel’s enviable position overlooking Cadogan Gardens, the private gardens designed in 1804, is further reflected throughout the hotel, reminding guests of their unique access to this covetable green space and tennis courts, normally only open to residents.


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