Kristen Richter appointed Vice President of Sales at Sonder Inc.

Published on : Thursday, October 15, 2020

Kristen Richter has been appointed Vice President of Sales at Sonder Inc. in San Francisco, is a technology-driven hospitality company that is building the future of travel and accommodation. Kristen joins Sonder with over twenty years of commercial experience in the travel industry.


As a part of her latest appointment, Kristen will dedicate her efforts to proactively connect guests and spearhead new strategic partnerships with corporate brands, organizations, associations and leisure travel groups.


Prior to her latest appointment, Kristen served as Chief Commercial Officer of the Radisson Hotel Group, Americas, where she led top-line revenue growth for the sales, marketing, revenue management, digital and channel teams.


She has also led Wyndham Hotel Group’s global revenue management department, overseeing all facets of revenue generation for Wyndham’s 8,000+ properties and 19 brands around the world. Kristen’s goal is to continue to unlock the Sonder experience for an even wider range of consumers.



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