Life Time athletic events unveils 2024 calendar with iconic cycling and running events

Friday, January 19, 2024

Life Time, the leading healthy lifestyle brand in the nation, overseeing over 170 athletic country clubs throughout North America, has unveiled its lineup of owned and produced athletic events for the year 2024. Encompassing both cycling and running events, this portfolio spans across 11 states, attracting participants from around the globe who seek to embrace their passion for endurance sports and foster a healthy and joyful lifestyle. Notably, Life Time Athletic Events are an integral part of Life Time’s extensive ecosystem, offering comprehensive solutions for healthy living, aging, and entertainment for individuals aged 90 days to 90+ years.

“Within the running and cycling event sectors – particularly in gravel cycling – participants are demanding unique, iconic experiences with meaningful engagements,” said Michelle Duffy, Life Time Senior Director of Event Marketing. “At Life Time, we’ve established a track record of delivering experiences that exceed participant expectations, while empowering them to lead healthier, happier Lives through our immersive, unforgettable events.”

Key highlights of the 2024 Life Time athletic events include:

1. The return of the Life Time Grand Prix presented by Mazda race series for its third season, featuring seven iconic gravel and mountain bike events with a heightened prize purse of $300,000.
2. Premiere of Season 2 of “Call of a Life Time” on January 26, a docuseries chronicling the drama, excitement, competition, and camaraderie of the 2023 Life Time Grand Prix series.
3. Exclusive early access registration for Life Time members one week before the specified registration dates.

The 2024 Life Time athletic events calendar features a diverse range of events:

• Life Time Miami Marathon and Half Marathon (January 27-28)
• Baptist Health 305 Half Marathon and 5K (March 3)
• Life Time Sea Otter Classic presented by Continental (April 18-21)
• Life Time Chicago Spring Half Marathon and 10K (May 19)
• Life Time UNBOUND Gravel (June 1)
• Life Time Leadville Trail Marathon and Heavy Half presented by La Sportiva (June 29)
• Life Time Cycling Lutsen 99er (June 29)
• Life Time Crusher in the Tushar presented by The Creamery (July 13)
• Life Time Silver Rush 50 Run presented by La Sportiva (July 6)
• Life Time Silver Rush 50 MTB (July 7)
• Life Time Cycling Tahoe Trail MTB (July 20)
• Life Time Leadville Stage Race (July 26-28)
• Life Time Leadville Trail 100 MTB (August 10)
• Life Time Leadville Trail 10K Run presented by La Sportiva (August 11)
• Life Time Leadville Trail 100 Run presented by La Sportiva (August 17-18)
• Life Time Chequamegon Mountain Bike Festival presented by Trek (September 14)
• Life Time Chicago Half Marathon & 5K presented by HOKA (September 29)
• Life Time The Rad Dirt Fest (September 28)
• Life Time Little Sugar MTB (October 13)
• Life Time Big Sugar Gravel presented by Mazda (October 19)
• Life Time Austin Rattler MTB & Life Time Austin Rattler Run (November 2)
• Life Time Turkey Trot Chicago (November 28)
• Baptist Health Turkey Trot Miami 5K/10K & Kids Race (November 28)

Moreover, Life Time Athletic Events offer the chance to support the Life Time Foundation’s charity slot program, enabling athletes to bypass registration lotteries by fundraising for the nonprofit. The foundation focuses on providing financial grants, supporting physical movement programs for children, and contributing to forestation and conservation initiatives to promote healthy living for individuals of all ages.

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