Published on February 26, 2026

Image generated with Ai
Maharashtra Tourism turned heads at SATTE 2026, held from February twenty five to twenty seven at the Yashobhoomi India International Convention & Expo Centre in New Delhi. The State’s pavilion emerged as a vibrant showcase, presenting Maharashtra as a dynamic, multi-faceted tourism destination for domestic and international travelers. The exhibition, now in its thirty second edition and organized by Informa Markets, brought together participants from more than fifty countries and twenty eight State Tourism Boards, providing Maharashtra a high-visibility platform to highlight its diverse offerings, business potential, and investment-ready infrastructure.
Situated at Stall B three one zero in Hall one, the Maharashtra pavilion offered an immersive experience blending modern technology and storytelling. Large LED screens, interactive displays, and curated content zones gave visitors a comprehensive view of the State’s tourism assets. From historic hill forts and coastal landscapes to wildlife reserves, urban hubs, and spiritual destinations, the pavilion presented Maharashtra’s rich diversity in an engaging format.
Specialized business zones allowed trade representatives, investors, and industry professionals to engage in structured meetings, explore collaborations, and discuss potential partnerships. This combination of visitor engagement and business facilitation reinforced Maharashtra’s position as both a travel and investment destination.
Maharashtra Tourism highlighted the importance of synergy between government initiatives and private sector expertise. Representatives from the State tourism department and tourism development corporation, alongside private stakeholders, participated in targeted B2B sessions. Discussions centered on creating innovative travel products, improving service quality, and expanding investment opportunities across leisure and business tourism segments.
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By fostering public-private partnerships, Maharashtra is building a resilient tourism ecosystem capable of supporting sustainable growth, enhancing competitiveness, and delivering high-quality experiences to travelers.
A central theme of the pavilion was the focus on experiential tourism alongside MICE (Meetings, Incentives, Conferences, and Exhibitions) infrastructure. Maharashtra showcased heritage trails, eco circuits, coastal retreats, wildlife adventures, and cultural experiences tailored for modern travelers seeking authenticity.
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Simultaneously, the State emphasized its capacity for business tourism, highlighting world-class conference venues, modern accommodations, and improved connectivity. By promoting both leisure and corporate offerings, Maharashtra is positioning itself as a destination capable of serving a wide spectrum of traveler needs.
Sustainable tourism was prominently featured, reflecting Maharashtra’s commitment to responsible travel and environmental stewardship. The pavilion highlighted eco-friendly initiatives, conservation projects, and programs to protect cultural and natural resources. By integrating sustainability into tourism development, Maharashtra ensures that growth benefits visitors, local communities, and the environment alike.
Visitors were introduced to eco-conscious travel experiences, sustainable tourism practices, and projects supporting long-term environmental protection, strengthening the State’s reputation as a responsible and forward-looking destination.
SATTE 2026 allowed Maharashtra Tourism to connect with both national and international audiences, presenting the State as globally competitive and investment-ready. Key assets, including heritage sites, urban centers, scenic landscapes, wildlife circuits, and modern infrastructure, were showcased to attract international buyers, travel operators, and investors.
These interactions are expected to drive innovative tourism products, strengthen partnerships, and expand Maharashtra’s footprint in the global tourism market. By demonstrating readiness for international collaboration, the State positions itself as a versatile and attractive destination for leisure and business travelers.
Maharashtra Tourism’s presence at SATTE 2026 was a strategic statement of ambition, innovation, and market readiness. Through the use of cutting-edge technology, immersive storytelling, and focused business engagement, the pavilion communicated the State’s vision of a multifaceted, sustainable, and experience-driven tourism destination.
This initiative is poised to strengthen Maharashtra’s national and international tourism presence, enhance visitor engagement, and attract diverse traveler segments. With its mix of cultural heritage, natural beauty, urban sophistication, and investment-ready infrastructure, Maharashtra is establishing itself as a leading tourism destination in India and beyond.
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