Marriott’s Latest Expansion Across India: Twenty-Six New Hotels in Ahmedabad, Bengaluru, Mumbai, Mussoorie, and Beyond, Everything You Need to Know

Published on November 23, 2025

In an exciting development for India’s tourism and hospitality industry, Marriott International has launched its newest brand, Series by Marriott. This highly anticipated debut introduces 26 hotels across India, marking the global rollout of this unique concept. Marriott’s new venture promises a fresh and affordable alternative to travelers, combining regional relevance with global standards of excellence. These new properties are set to transform how both business and leisure travelers experience India, offering a blend of comfort, convenience, and a touch of luxury.

The collaboration with Concept Hospitality Private Limited under The Fern Hotels & Resorts has resulted in the opening of more than 1,900 rooms across 23 cities in India, creating a powerful impact in the hospitality landscape. This is just the first phase of Marriott’s ambitious expansion plan, with more hotels slated to open in the coming year.

The Vision Behind Series by Marriott in India

The launch of Series by Marriott in India represents a strategic move to tap into the growing domestic travel market. Marriott has recognized the increasing demand for affordable yet reliable accommodations, which this brand aims to address. It has been designed to cater to the diverse needs of the Indian traveler, providing a comfortable and functional stay without compromising on quality.

By choosing cities across the country, from Ahmedabad to Vadodara, Marriott is clearly targeting both urban and semi-urban markets, ensuring that travelers from various regions have easy access to world-class services. These locations include business hubs like Mumbai, Bengaluru, and Pune, as well as tourism hotspots such as Mussoorie, Jim Corbett, and Bodhgaya.

Cities and Locations: Spanning from Major Hubs to Hidden Gems

One of the most remarkable aspects of the launch is the strategic placement of these hotels in 23 diverse cities across India. Marriott’s decision to expand into regions like Bhiwandi, Dapoli, and Solapur highlights its commitment to promoting regional tourism and providing options for travelers seeking accommodation beyond the major metropolitan areas.

Some of the key locations where Series by Marriott hotels have opened include:

• Ahmedabad – A thriving business and cultural hub in Gujarat.
• Bengaluru – The tech capital of India, drawing both business and leisure travelers.
• Dharampur – Known for its scenic landscapes and tranquil atmosphere, perfect for nature lovers.
• Mussoorie – A popular hill station in Uttarakhand, attracting tourists all year round.
• Mumbai – India’s financial capital, with a steady flow of domestic and international visitors.

With such a varied range of locations, Series by Marriott is poised to make its mark across the length and breadth of India.

A Blend of Regional Experiences and Global Standards

Marriott has always been known for its premium services and luxury offerings. With Series by Marriott, the brand is ensuring that these same high standards are maintained, while also embracing local tastes and preferences. Each property offers regionally inspired services, such as local food options, décor that reflects the area’s heritage, and cultural touches that provide a true sense of place.

Furthermore, Marriott’s commitment to customer satisfaction is evident in its guest-friendly amenities, including a grab-and-go breakfast option for busy professionals and evening turndown services that cater to the needs of travelers. Special attention is also given to single women travelers, with security measures and recognition of their specific needs.

Travel Tips: Making the Most of Your Stay at Series by Marriott

Whether you’re traveling for business or pleasure, the Series by Marriott properties are designed to ensure a seamless stay. Here are some tips for making the most out of your visit:

• Explore local attractions: Each Series by Marriott hotel is located close to both business districts and key tourist destinations. Take time to explore the city or region you’re staying in.
• Make use of Marriott Bonvoy benefits: As part of the Marriott Bonvoy program, members can earn points for their stays, which can be redeemed for various perks. Be sure to sign up and make the most of this loyalty program.
• Opt for regional cuisines: Don’t miss out on the local delicacies offered at the hotels. Enjoying regional food can be one of the highlights of your travel experience.

Marriott’s Future Plans in India

This launch in India is just the beginning. Marriott has plans to expand its Series by Marriott brand even further across the country, with over 100 additional hotel openings expected in the next year. This ambitious growth plan will not only strengthen Marriott’s presence in India but will also bring new job opportunities and contribute to the country’s growing tourism industry.

The demand for affordable, quality accommodations in India is rapidly growing, and Marriott is strategically positioning itself to meet this need. The expansion of Series by Marriott is poised to provide high-quality services at accessible prices, making it a perfect choice for travelers looking for a dependable and comfortable stay.

What This Means for India’s Hospitality Sector

Marriott’s entry with the Series by Marriott brand is a significant development in India’s hotel industry. The brand’s focus on value-driven offerings tailored to local tastes will help redefine the mid-range hotel market. It will provide competition for established local brands while setting new benchmarks in customer service and hospitality standards.

In addition, the launch of 26 hotels will help improve tourism infrastructure in many of the cities where these hotels have been launched. By offering affordable options without compromising on quality, Marriott is helping ensure that both domestic and international travelers have access to top-tier services while exploring the diverse regions of India.

Final Thoughts: The Future of Marriott’s ‘Series by Marriott’ in India

Marriott’s launch of the Series by Marriott brand marks a pivotal moment in India’s hospitality sector. With 26 new hotels opening across 23 cities, the brand is perfectly positioned to cater to both business and leisure travelers, offering a fresh alternative to the traditional hotel experience.

As the brand continues to expand, it will undoubtedly have a lasting impact on India’s tourism industry, providing travelers with affordable, reliable, and regionally inspired accommodations. Keep an eye on Marriott’s future plans, as they continue to redefine the hotel landscape in India and beyond.