Nicholas Bertling Appointed Digital Marketing Specialist at Dreamscape Hospitality

Published on December 5, 2025

Dreamscape Hospitality has announced the appointment of Nicholas Bertling as its new Digital Marketing Specialist. With his extensive experience in digital marketing, e-commerce, and brand marketing, Bertling is set to play a key role in enhancing the company’s online presence and driving growth for its hospitality portfolio. His new role at Dreamscape will focus on digital strategies that boost direct bookings and elevate the brand’s visibility in the competitive hospitality industry.

A Strong Background in Digital Marketing

Nicholas Bertling brings a wealth of knowledge and experience to his new position. Most recently, he served as the Manager of Marketing & Digital at Aimbridge Hospitality, where he was responsible for overseeing a wide range of digital performance initiatives. His expertise includes SEO, paid media, and digital optimization strategies, all of which are crucial in improving online visibility and enhancing the customer experience.

Bertling’s career has been marked by his ability to drive direct-booking growth and build strong, recognizable brands for some of the hospitality industry’s most prominent names. Prior to his time at Aimbridge, Bertling worked with Hilton and IHG properties, where he helped shape their digital marketing efforts to improve guest engagement and brand positioning. This experience makes him uniquely qualified to lead Dreamscape Hospitality’s digital marketing initiatives and contribute to the company’s long-term success.

Driving Growth Through SEO and Paid Media

As Digital Marketing Specialist, Bertling will oversee several key areas of Dreamscape Hospitality’s online marketing strategy. SEO (Search Engine Optimization) and paid media campaigns will be a focal point of his role, aiming to increase the company’s direct-booking capabilities. His experience in these areas has proven effective in helping companies reach broader audiences, convert leads into customers, and improve overall profitability.

Bertling’s work with paid media will focus on optimizing advertising budgets to target the right audiences with precision, ensuring that Dreamscape properties are top-of-mind for potential guests. By improving the visibility of the company’s offerings across various digital channels, Bertling will help Dreamscape establish itself as a key player in the hospitality industry.

A Passion for Brand Marketing and E-Commerce

In addition to his focus on digital performance, Bertling’s expertise in e-commerce and brand marketing will be invaluable to Dreamscape Hospitality. His knowledge of creating and executing brand strategies will help the company strengthen its market position and better engage with consumers. By leveraging his background in building strong digital experiences, Bertling will ensure that Dreamscape’s brand resonates with its target audience.

His ability to analyze data and trends will be critical in crafting marketing strategies that not only attract new customers but also foster loyalty and repeat business. Bertling’s approach is data-driven, ensuring that every marketing decision is informed by key performance metrics that lead to measurable success.

Dreamscape Hospitality’s Commitment to Operational Excellence

Dreamscape Hospitality, based in McKinney, Texas, is a visionary hospitality management company known for its dedication to operational excellence and maximizing profitability. The company’s focus on providing high-quality services and exceptional guest experiences aligns perfectly with Bertling’s skills in digital marketing. His addition to the team underscores Dreamscape’s commitment to staying ahead of industry trends and continuing to improve its online presence in a rapidly evolving digital landscape.

Bertling will work closely with other members of the leadership team to ensure that the company’s digital strategy complements its overall business objectives. His work will help support Dreamscape’s goal of becoming a leading force in the hospitality management industry, driving growth and expanding its portfolio of properties.

The Future of Digital Marketing in Hospitality

As the hospitality industry continues to evolve, digital marketing has become a key factor in a property’s success. Bertling’s appointment comes at a time when Dreamscape Hospitality is looking to expand its reach and improve its competitive edge. The demand for online bookings, personalized experiences, and seamless digital interactions with consumers has never been greater. Bertling’s expertise will allow Dreamscape to take advantage of these trends and build a digital marketing strategy that meets the needs of modern travelers.

By focusing on SEO, paid media, and e-commerce, Bertling will help Dreamscape Hospitality optimize its online presence and drive measurable results. His work will not only increase direct bookings but will also enhance the overall guest experience, making it easier for potential customers to find and engage with the brand.

Conclusion: A Promising Future for Dreamscape Hospitality

With the appointment of Nicholas Bertling as Digital Marketing Specialist, Dreamscape Hospitality is well-positioned to strengthen its digital presence and continue growing in the competitive hospitality industry. Bertling’s expertise in SEO, paid media, and e-commerce will help the company build a more robust and effective digital strategy, contributing to increased direct-booking growth and enhanced brand visibility.

As Dreamscape Hospitality continues to expand and refine its offerings, Bertling’s leadership will play a key role in ensuring that the company remains at the forefront of the digital marketing landscape. His experience and passion for digital marketing will help the company reach new heights, making Dreamscape a standout player in the hospitality sector.