ONYX Hospitality Group South Korea Debut: Roadshow Sparks Growth

Thursday, April 18, 2024

ONYX Hospitality Group, a prominent hotel management company, is excited to declare its inaugural roadshow event in South Korea, with the aim of bolstering its presence in this rapidly expanding market. Scheduled from April 16th to 19th, 2024, the roadshow will unfold across two pivotal cities, Seoul and Busan, providing a platform for networking, presentations, and discussions with key stakeholders in the travel industry.

This event will assemble partners from various sectors of the travel industry, encompassing travel agents, corporate entities, tourism authorities, and airlines. Attendees will engage in table-top sessions and luncheons, fostering networking opportunities and exploring potential sales avenues. ONYX Hospitality Group will seize the occasion to showcase its brand and properties to the Korean market, spotlighting the diverse offerings across its portfolio.

Commenting on the decision to hold the roadshow in South Korea, CEO of ONYX Hospitality Group, Mr. Yuthachai Charanachitta stated,

“Korea has demonstrated one of the fastest recoveries in tourism, with significant growth in outbound travellers and flights. In 2023, room night production from Korean travellers surpassed pre-pandemic levels, indicating a strong demand for travel. We see tremendous potential in this market and are committed to expanding our presence to welcome more Korean guests in the coming years.”

The Korean market offers a myriad of growth prospects, catering to various traveler segments such as leisure FIT, honeymooners, corporate, and group travelers. ONYX Hospitality Group is attuned to the evolving needs of Korean travelers, from offering ‘workation’ options to providing distinctive experiences transcending borders. With a diverse array of properties, the group stands ready to fulfill these demands.

Driven by a steadfast commitment to ‘A Tailored Approach to Hospitality,’ ONYX Hospitality Group distinguishes itself by aspiring to become the premier medium-sized hospitality management company in Southeast Asia. This overarching philosophy permeates all aspects of the group’s operations, ensuring guests receive unparalleled service and experiences that exceed their expectations.

Mr. Yuthachai Charanachitta, also stated:

“As part of our broader vision, ONYX Hospitality Group aims to solidify its position as ‘The Best Medium-sized Hospitality Management Company in Southeast Asia,’ reflecting our commitment to excellence and continuously elevating the standards of hospitality in the region. As Thailand’s leading company specialising in the management of hotels, resorts, serviced apartments, and luxury residences, featuring renowned brands such as Amari, OZO, Shama, and Oriental Residence, we have an exceptional track record in managing hotels, resorts, and serviced apartments across diverse countries in the Asia Pacific region. We are dedicated to providing exceptional guest experiences, fostering sustainable practices while growing our presence in Southeast Asia’s dynamic and competitive hospitality industry. We are excited to present our latest developments and illuminate our premier properties in unparalleled beachfront destinations, in the Korean market through our roadshow.”

ONYX Hospitality Group shines as a beacon of excellence in the global hospitality arena, renowned for its top-tier beach destination resorts that warmly embrace diverse demographics including families, couples, friends, multi-generational groups, and the LGBTQIA+ community. These resorts are cherished for their blend of local charm and international sophistication, showcased across Thailand’s picturesque landscapes from the serene shores of Phuket to the breathtaking vistas of Koh Samui and the tranquil ambiance of Krabi. Each property weaves a tapestry of authentic experiences, fostering deep connections with their respective destinations.

Our commitment to sustainability and responsible tourism empowers guests to actively participate in environmental conservation and community development, enhancing the overall travel experience. Exciting new openings on the horizon include:

1. Amari Colombo Sri Lanka – Opening in Q3 2024: Featuring 167 rooms and suites, a signature all-day dining restaurant, spa, rooftop pool, bar, Thai specialty restaurant, and executive floors with access to an exclusive lounge.
2. Malaysia Expansion – Three New Properties Opening in 2024: Adding to our existing portfolio in Malaysia, we are proud to introduce OZO Medini, Shama Medini, and Shama Suasana Johor Bahru, bringing our total to seven properties by the end of 2024, marking a significant milestone in the Malaysian hospitality landscape.
3. Shama Hub Metro South – Hong Kong and Shama Hub Qiantang Hangzhou – China: Expanding our renowned serviced apartment brand to cater to the growing demand for long and short stays in both domestic and international markets.

In addition, we’re thrilled to announce upcoming projects such as Amari Vientiane in Laos and the relaunch of Amari Bangkok, showcasing our continuous dedication to delivering exceptional guest experiences.

These developments align with our strategic vision to expand our presence in Southeast Asia, capitalizing on the region’s burgeoning tourism sector and diverse cultural offerings. By 2025, we aim to operate over 50 properties, with an ambitious target of 70 by 2028.

Join us at our roadshow events:

Seoul Event:
Date: Tuesday, 16th April 2024
Venue: National Press Club at Press Centre (25 Taepyeongno 1(il)-ga, Jung-gu, Seoul, South Korea)

Busan Event:
Date: Friday, 19th April 2024
Venue: Emerald Room at Lotte Hotel Busan (772 Gaya-daero, Busanjin-gu, Busan, South Korea)

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