Oregon Joins New York, California, Washington, Arizona in Emerging as Top Hidden Gems in America in Monthly Google Searches, New Research Shows You More

Published on December 13, 2025

By: Tuhin Sarkar

Oregon joins New York, California, Washington, and Arizona as top hidden gems in America, according to new research. These states have emerged as the most sought-after destinations in monthly Google searches, proving that more travelers are eager to explore off-the-beaten-path attractions.

The research reveals how Oregon’s Crater Lake, alongside other iconic spots like Roosevelt Island in New York and Mount Shasta in California, has captured the attention of adventure seekers and nature lovers. As the trend grows, states like Washington and Arizona are also gaining recognition for their stunning, lesser-known landscapes.

Travel And Tour World urges readers to explore these hidden gems and discover the beauty beyond the typical tourist hotspots. Whether it’s the majestic Crater Lake in Oregon or the serene Roosevelt Island in New York, these states now lead the charge in the search for unique, peaceful travel experiences. Keep reading to find out more about these stunning destinations.

Crater Lake, located in Oregon, has emerged as the top hidden gem in America, drawing an incredible 203,475 monthly Google searches. This breathtaking natural wonder has captivated travelers and secured its place as the most sought-after undiscovered treasure in the United States. Following closely behind, Roosevelt Island in New York ranks second, with an impressive 166,083 monthly searches. These numbers reflect the growing interest in hidden destinations across the country, offering travelers an escape from the crowds typically found at popular landmarks. The growing popularity of these hidden gems reflects a shift in tourism trends, with more people seeking unique, off-the-beaten-path experiences.

The study conducted by Hello Millions analyzed Google searches from 2023 to 2024 to uncover which lesser-known destinations in the U.S. attracted the most attention. Hidden gems such as Crater Lake and Roosevelt Island are rapidly becoming sought-after spots, while other destinations like Mount Shasta and Discovery Park Seattle also make the list. Despite these gains, many attractions still remain under the radar, suggesting that more tourists are discovering the charm of these untouched locations. As travel patterns shift, we see more tourists gravitating toward less popular destinations for a more personal and authentic experience.

Crater Lake Leads the Charge for Hidden Gems

Oregon’s Crater Lake is officially the most Googled hidden gem in America, with 203,475 monthly searches. This volcanic lake, known for its deep blue waters and stunning scenery, offers a tranquil alternative to crowded tourist hotspots. Located within Crater Lake National Park, it presents an ideal retreat for nature lovers. The unique beauty of the lake, combined with its relatively secluded location, ensures that visitors can enjoy a serene escape into nature. With its crystal-clear waters, towering cliffs, and diverse wildlife, Crater Lake is an adventure waiting to be discovered by those looking for something off the beaten path.

The steady rise in searches for Crater Lake signals a shift in the American tourist’s priorities. As people look for natural beauty without the crowds, Crater Lake offers a perfect getaway. The attention it is receiving on search engines proves that more and more people are yearning for authentic experiences, far from the usual tourist traps. With 2023 and 2024 seeing a surge in searches for this picturesque spot, Crater Lake now stands as a beacon for adventurers eager to experience something different from traditional tourist destinations.

Roosevelt Island and Mount Shasta: New York and California’s Secret Spots

In second place, Roosevelt Island in New York has become a popular secret escape, drawing 166,083 monthly searches. The island, which sits in the East River between Manhattan and Queens, has a rich history and offers stunning views of the city skyline. It is home to several unique attractions, including the Roosevelt Island Tramway and the Franklin D. Roosevelt Four Freedoms Park, making it a must-visit hidden gem for those seeking to explore more than just the typical New York City attractions. As a quiet and relatively peaceful spot in the middle of bustling New York, Roosevelt Island is attracting increasing interest from travelers seeking a break from the usual hustle and bus

Following closely behind is Mount Shasta, located in Northern California, with 135,892 monthly searches. This majestic mountain, known for its snow-capped peak and surrounding wilderness, is a popular destination for hikers, climbers, and nature enthusiasts. Despite its rugged beauty and numerous recreational opportunities, Mount Shasta remains a hidden gem compared to the well-known National Parks and famous mountains of the region. This indicates a growing trend toward appreciating natural wonders that offer more seclusion and tranquillity, allowing visitors to connect with nature on a deeper level.

Discovery Park and Descanso Gardens: West Coast Favorites

Discovery Park in Seattle, Washington, ranks fourth on the list with 129,942 monthly searches. Known for its diverse ecosystems, scenic trails, and breathtaking views of Puget Sound, Discovery Park is one of the city’s best-kept secrets. Despite being a short distance from the vibrant heart of Seattle, Discovery Park offers an unparalleled natural escape. It remains largely unknown to tourists, despite offering a much-needed refuge in the city. Its peaceful trails, birdwatching spots, and panoramic vistas make it an excellent destination for outdoor enthusiasts and nature lovers.

Not far behind is Descanso Gardens in California, attracting 126,542 searches each month. This botanical garden in La Cañada Flintridge is an oasis of tranquility, known for its beautiful collections of plants and flowers. The garden is especially famous for its rose gardens and its vibrant seasonal changes. Descanso Gardens provides a peaceful retreat from the hustle and bustle of Southern California, offering visitors a serene atmosphere to unwind and enjoy the beauty of nature. As an under-the-radar attraction, it has gained a loyal following of visitors seeking beauty and serenity in a less commercialized environment.

Havasu Falls and Eastern Market Detroit: Diverse Hidden Gems

Havasu Falls, located in Arizona, ranks sixth with 124,761 monthly searches. This stunning waterfall, which cascades into turquoise waters, is one of the most beautiful hidden gems in the United States. Located in the Grand Canyon’s Havasupai Reservation, Havasu Falls requires a long hike to reach, making it an adventure in itself. The hidden beauty of the falls, combined with the rewarding hike, makes it a must-see for outdoor enthusiasts. Despite being relatively isolated, Havasu Falls has gained significant attention from travelers eager to explore its incredible beauty and solitude.

Eastern Market Detroit, ranked seventh, has seen 122,925 monthly searches. This historic marketplace, which offers fresh produce, local goods, and vibrant community events, is one of Detroit’s best-kept secrets. Despite its urban setting, Eastern Market retains a rustic charm that draws visitors looking to experience the city’s history and culture in an authentic way. The market’s strong local following, coupled with its unique offerings, has contributed to its rising popularity in recent years.

Flushing Meadows Corona Park and Untermyer Gardens: New York’s Urban Gems

Flushing Meadows Corona Park in New York ranks eighth with 102,050 searches, and Untermyer Gardens, also in New York, rounds out the top 10 with 100,385 searches. These two urban locations showcase the beauty of New York beyond the skyscrapers and iconic landmarks. Flushing Meadows, home to the USTA Billie Jean King National Tennis Center and the Unisphere, provides a mix of recreational spaces, historic sites, and natural beauty. Meanwhile, Untermyer Gardens offers visitors a peaceful retreat with its beautifully designed landscapes, tranquil gardens, and stunning views of the Hudson River. These spots offer a quieter, less crowded experience for those looking to explore the hidden side of New York Cit

Cuyahoga Valley National Park: Ohio’s Hidden Treasure

Cuyahoga Valley National Park, with 92,562 monthly searches, completes the list of top 10 hidden gems in the U.S. Located in Ohio, the park is a haven for nature lovers, offering hiking trails, waterfalls, and scenic views. Despite being relatively unknown compared to national parks in the West, Cuyahoga Valley provides an intimate experience with nature. Its accessibility from Cleveland and Akron makes it an ideal day trip for those seeking to escape into nature without straying too far from the city. This park is perfect for visitors looking for a peaceful natural retreat while still being close to urban amenitie

The search trends surrounding these hidden gems reveal a growing interest in less-explored destinations across the U.S. From Crater Lake in Oregon to Cuyahoga Valley National Park in Ohio, these spots offer a chance to experience the beauty and tranquillity of America away from the crowds. As more tourists seek unique and authentic experiences, these hidden gems are poised to become the next big thing in American tourism. By venturing beyond the typical tourist hotspots, visitors can discover some of the country’s most stunning and peaceful locations, ensuring a more personal and enriching travel experience.