Published on November 28, 2025

Pailin city, in Pailin Province, Cambodia, was awarded the “Smoke-Free Tourism City” designation by the Tourism Ministry. Indeed, this recognition showcases Pailin’s commitment to sustainable tourism development, shaping a healthier tourism environment in the process. The award was celebrated in a ceremony held on Wednesday to recognize Pailin’s rapid development and its rising prominence as a sustainable tourism destination in the country.
This award now signifies a major leap in the tourism of Pailin, where the local government is developing the province for eco-friendly and responsible modes of travel, attracting travelers from around the globe. The naming of Pailin as a smoke-free tourism city sets the stage for the province to position itself as a leading destination for eco-conscious tourists looking for authentic, sustainable travel experiences.
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The Tourism Ministry’s recognition of Pailin underscores the province’s ongoing commitment to growing sustainable tourism as a key part of its economic development strategy. Pailin’s authorities have worked diligently to improve public infrastructure, enhance the scenery, and beautify the city in ways that support local businesses and attract tourists seeking eco-friendly destinations.
The development of green spaces and the establishment of a green belt in the city are part of a broader plan to attract sustainable tourism investments and foster local economic growth through tourism activities. With an emphasis on environmental preservation and cultural heritage, Pailin is on track to become one of Cambodia’s top eco-tourism destinations, providing both economic opportunities for local residents and a unique experience for visitors.
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Pailin’s appeal lies not only in its commitment to sustainable tourism but also in its rich cultural heritage and natural beauty. The province is renowned for its cultural attractions, including the Pailin Peacock Dance, Pailin longan fruit, and Phnom Yat, a natural heritage site that attracts visitors with its stunning landscapes and cultural significance.
These attractions are central to Pailin’s tourism growth, drawing both local and international tourists. The province has become a hub for ecotourism and agrotourism, offering visitors the chance to explore rural landscapes and traditional crafts while experiencing the local culture firsthand. As eco-tourism continues to grow globally, Pailin’s tourism sector stands to benefit from increased interest in nature-based experiences, cultural tourism, and sustainable travel.
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In addition to cultural offerings, Pailin is integrating sustainable tourism activities that enhance the visitor experience. Discovery trails, nature walks, and community-driven tourism initiatives have been developed to offer tourists a more immersive and responsible travel experience. These activities not only highlight Pailin’s natural resources but also provide economic benefits for local communities, encouraging tourist spending in sustainable services like guided eco-tours and local handicraft markets.
The Rainforest Festival in Pailin also underscores the role of sustainable tourism in fostering community development. By promoting green tourism solutions, the festival encourages travelers to engage with nature in an environmentally responsible way. The festival’s activities, such as cultural workshops and sustainable market spaces, provide a platform for local entrepreneurs to showcase eco-friendly products and cultural experiences, further boosting local tourism and creating economic opportunities for residents.
As Pailin continues to grow as a tourism destination, there is increasing interest from investors looking to capitalize on the region’s eco-tourism potential. The city’s efforts to develop tourism infrastructure and promote sustainable travel experiences are expected to attract domestic and international investors keen to tap into the growing demand for eco-friendly tourism in Southeast Asia.
By encouraging investment in local hotels, restaurants, and eco-tourism ventures, Pailin is boosting its ability to accommodate the influx of international tourists while supporting local economic development. Investments in sustainable infrastructure, including eco-friendly accommodations and green technologies, will position Pailin as a leader in sustainable tourism in Cambodia and the broader ASEAN region.
Pailin’s recognition as a Smoke-Free Tourism City and its continued efforts in sustainable tourism contribute to Cambodia’s broader tourism goals. The Cook Government’s focus on eco-tourism and cultural preservation aligns with Pailin’s own initiatives to foster regional tourism development.
With its growing tourism offerings, Pailin is becoming a key player in Cambodia’s tourism strategy, helping to attract more international visitors and create a more diverse tourism economy. As more tourists seek destinations that offer responsible travel and authentic cultural experiences, Pailin’s commitment to sustainability positions it to meet the growing demand for eco-friendly and culturally immersive tourism experiences.
The “Smoke-Free Tourism City” award, coupled with the continuous development of responsible tourism practices, marks a significant turn in Pailin’s tourism development. Pailin is foregrounding eco-friendly initiatives, cultural heritage, and community empowerment as it positions itself as one of the premium destinations for ecologically conscious tourists.
Pailin will be one of the important starting points of Cambodia’s future tourism development because tourism there is just burgeoning. With its rich cultural offerings, natural beauty, and a commitment to eco-tourism, Pailin is in an excellent position to attract more international tourists, widen its economic development, and grow Cambodia’s long-term tourism success.
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Friday, November 28, 2025
Friday, November 28, 2025
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Friday, November 28, 2025
Friday, November 28, 2025